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Tealium

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What is Tealium?

Tealium provides a Customer Data Hub made up of three connected products: Tealium iQ for client-side tag management, EventStream for server-side event collection and routing, and AudienceStream CDP for identity resolution, segmentation, and activation. The platform unifies web, mobile, server, and cloud data into a governed layer, resolves identities across devices and sessions, and connects to more than 1,300 pre-built vendor integrations. A premium feature, PredictML, applies machine learning to score the likelihood that users will complete key actions.

Tealium does not publish fixed prices. Billing is based on inbound event volume with no per-seat or per-integration fees, requires annual prepayment against a contracted volume, and overage charges apply if that volume is exceeded. Organizations must contact Tealium sales for a custom quote, and AudienceStream CDP is priced separately from iQ tag management.

Key Features of Tealium

Here are the powerful features that make Tealium stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • Tealium iQ client-side tag management
  • EventStream server-side event collection and routing
  • AudienceStream CDP for identity resolution and segmentation
  • 1,300+ pre-built connectors
  • PredictML machine learning propensity scoring
  • Reverse ETL and zero-copy data activation
  • Centralized consent and privacy governance
  • Real-time profile updates across channels

Tealium Pricing

Here are the pricing plans for Tealium. Choose the plan that best fits your requirements and budget.

Customer Data Hub (iQ + EventStream + AudienceStream)

Custom

Based on inbound event volume, no per-seat fees

Free Trial

Annual prepayment against contracted event volume; overage charges apply beyond that; AudienceStream CDP priced separately from iQ

Tealium Specifications

Get a closer look at the technical specifications and system requirements for Tealium. Find out if it's compatible with your operating system and other software.

Software Tagline :
Real-time customer data hub combining tag management, event streaming, and CDP segmentation
Deployment :
  • cloud based
Subscription Plan :
yearly
Desktop Platforms :
  • web app
Mobile Platforms :
  • ios
  • android
Language Support :
english
Target Audience :
  • smes
  • enterprises
Available Support :
  • email
  • live support
  • training
  • tickets
Integrations :
Google Analytics, Salesforce, Adobe Experience Cloud, Braze, Snowflake, BigQuery, and 1,300+ more
Product Url :
https://tealium.com
API Available :
Yes
Free Trial Available :
No
Run On Mobile Browser :
No
Free Plan Available :
No
Customization Available :
Yes

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Overall Tealium Reviews

Here's our unbiased review of Tealium. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.

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Tealium Pros and Cons

Tealium FAQs

No, Tealium uses custom quotes based on inbound event volume rather than published price tiers.

Tealium iQ is a tag management system, while AudienceStream CDP is the identity resolution and audience segmentation product; they are priced and licensed separately.

Tealium offers more than 1,300 pre-built connectors across marketing, analytics, and data warehouse tools.

PredictML is a premium AudienceStream feature that uses machine learning to score the likelihood of users completing important customer experience actions.

No, Tealium bills based on inbound event volume rather than the number of user seats or integrations.