Headless multi-vendor marketplace platform, now operating under the Traide brand
Best B2B ECommerce Platform
B2B ECommerce Platform is a category of tools that run business-to-business online stores with bulk ordering, custom pricing, and account management. They are used by wholesalers, manufacturers, and distributors selling to other businesses online.
More about B2B ECommerce Platform
On this page you can browse and compare the best B2B ECommerce Platform options side by side by features, pricing, integrations, and verified user reviews. Use the list below to shortlist the tools that best match your workflow, requirements, and budget.
B2B ECommerce Platform Compared
Compare the 10 most relevant B2B ECommerce Platform options on price, free trial and deployment.
| Product | Starting price | Free trial | Free plan | API | Deployment |
|---|---|---|---|---|---|
| | $59/month (annual) or $79/month | ✓ | – | ✓ | Cloud Based |
| | Custom | – | – | ✓ | Cloud Based |
| | Custom | – | – | ✓ | Cloud Based |
| | 0.5% of GMV | – | – | ✓ | Cloud Based, On Premises, Hybrid |
| | Custom | – | – | ✓ | Cloud Based |
| | Custom | – | – | ✓ | Cloud Based |
| | Custom | – | – | ✓ | Cloud Based |
| | Free | – | ✓ | ✓ | Cloud Based, On Premises, Hybrid |
| | Custom | – | – | ✓ | Cloud Based |
| | Custom | – | – | ✓ | Cloud Based |
All Software
20 Best B2B ECommerce Platform Options
Nautical Commerce was a headless, multi-vendor marketplace and dropship platform founded in 2020 that let retailers and brands launch marketplaces with seller onboarding, a no-code storefront builder, and multi-vendor checkout. In 2025, Traide acquired the assets of Nautical Commerce. The nauticalcommerce.com website now redirects to thetraide.com, and the product continues to operate under the Traide brand.
Under Traide, three paid plans are available: Growth at $59 to $79 per month with a 1 percent transaction fee, Business at $375 to $499 per month with a 0.6 percent fee plus headless Storefront API access, and Professional at $1,200 to $2,000 per month with a 0.5 percent fee and unlimited sellers. A 14 day free trial is offered with no credit card required.
Read Nautical Commerce ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Nautical Commerce Features- No-code drag-and-drop storefront builder
- Multi-vendor checkout: customers can buy from multiple sellers in one transaction
- Seller onboarding tools and seller/shopper profiles
- Centralized operations dashboard for marketplace visibility
- Product listings, collections, categories, custom fields, and variants
- Headless Storefront API access (Business and Professional plans)
- Native integrations with Shopify, Klaviyo, Yotpo, and Zapier
- Multi-warehouse support per seller
Pricing
Professional
$1,200-$1,500/month (annual/2yr) or $2,000/month
Unlimited sales, sellers, and collections
Nautical Commerce Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Pre-built B2B commerce portal with quoting, pricing, and self-service tools
Optimizely Configured Commerce is a pre-built B2B commerce portal designed to launch complex buying experiences quickly without heavy custom development. It ships with quoting and RFQ workflows, customer-specific and dynamic pricing, quick order and reordering, self-service account portals, and list management, and it integrates with ERP, PIM, and warehouse systems. It sits alongside Optimizely Commerce Connect, a more composable option for teams wanting deeper CMS-driven customization.
Optimizely does not publish pricing for Configured Commerce; every plan is individually packaged based on a company's needs, and getting a quote requires filling out a contact form. There is no published free trial or free tier. Optimizely serves mid-market and enterprise B2B organizations, particularly manufacturers and distributors, that want faster time to market and lower total cost of ownership than a fully custom build.
Read Optimizely Configured Commerce ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
- Pre-built B2B quoting and RFQ workflow
- Customer-specific and dynamic pricing
- Quick order form with spreadsheet upload and reordering
- Self-service My Account portals
- List management and customer-specific catalogs
- Catalog search with product recommendations
- Integration with ERP, PIM, WMS and inventory systems
- Intelligent merchandising and personalization
Pricing
Optimizely Configured Commerce Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Composable enterprise commerce platform for B2B, B2C, and marketplace operations
Spryker is a composable commerce platform aimed at mid-size to large enterprises running B2B, B2C, and marketplace operations. It is headless by design, connecting to any storefront or touchpoint through its GLUE API layer, and organizes functionality into Packaged Business Capabilities (PBCs) that can be mixed, matched, and extended with code level customization.
The platform includes a low-code State Machine for configuring custom business workflows, and the Spryker ACP Marketplace offers pre-built integrations with partners such as Algolia, Stripe, and Vertex for search, payments, and tax. Spryker does not publish pricing; it uses a sales-led, quote-based model, and implementations typically involve six-figure annual commitments once licensing, implementation, and partner fees are included. The company is headquartered in Berlin, Germany.
Read Spryker ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Spryker Features- Headless architecture connecting to any storefront via the GLUE API layer
- Packaged Business Capabilities (PBCs) that can be mixed and matched
- Low-code State Machine for configuring custom business workflows
- Spryker ACP Marketplace with pre-built integrations (Algolia, Stripe, Vertex)
- Supports B2B, B2C, and marketplace business models on one platform
- Built-in AI efficiencies for automation and cost reduction
- Enterprise-grade search built for large product catalogs
- Code-level customization on top of composable, out-of-the-box capabilities
Pricing
Spryker Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Open source, API-first B2B commerce platform for enterprise and marketplace ecommerce
Virto Commerce is an open source, .NET based, API first commerce platform built primarily for B2B ecommerce, with support for B2C, marketplace, and direct to consumer models. It offers more than 80 packaged business capabilities spanning catalog, pricing, order management, content, and AI powered search, and it can scale to handle very large SKU counts and multi market catalogs.
The platform ships with a built in order management system and product information management tool, plus contract pricing, bulk ordering, multi tier accounts, and approval workflows for complex B2B buying. It can be deployed in the cloud, on premises, or in a hybrid setup, and integrates with ERP, CRM, and PIM systems through open APIs. Pricing is quote based, calculated as a percentage of GMV or a per order fee, with plans tailored to each customer.
Read Virto Commerce ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Virto Commerce Features- Open source, .NET based, API-first commerce platform
- 80+ packaged business capabilities (PBCs) for catalog, pricing, order management, content, and more
- Built-in order management system (OMS) for complex B2B order flows
- Built-in product information management (PIM) for multi-level catalogs
- B2B features: contract pricing, bulk ordering, multi-tier accounts, approval workflows
- AI-enhanced search with autocomplete and filtering, plus Virto OZ AI assistant
- Flexible deployment: cloud, private cloud, hybrid, or on-premises
- Integrates with ERP, CRM, and PIM systems via open APIs
- Scales to 800M+ SKUs and multi-market catalogs
Pricing
Virto Commerce Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Unified B2B commerce platform for field sales, ecommerce, and route accounting
Pepperi is a unified B2B commerce platform that combines an ecommerce storefront, a mobile order-taking app for field sales reps, van sales and route accounting for direct store delivery, inside sales tools, retail execution, and trade promotions in one system. Native iOS and Android apps work offline and sync automatically, and a built-in rule engine lets businesses configure custom pricing, discount, and approval logic without writing code.
Pepperi does not currently publish pricing on its website; the pricing page returns no results and businesses must contact sales for a quote, though third-party sources describe a per-seat subscription model. Pepperi was acquired by Advantive in July 2024 and continues to operate under the Pepperi brand as part of Advantive's portfolio. The company was originally headquartered in Tel Aviv, Israel, with an additional office in New York.
Read Pepperi ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Pepperi Features- B2B ecommerce storefront
- Offline-capable mobile order taking for field reps
- Van sales and route accounting (DSD)
- Inside sales and mobile CRM
- Retail execution and merchandising
- Trade promotions management
- Native iOS and Android apps with auto-sync
- Configurable rule engine for pricing and approvals
- Multi-currency, multi-language, multi-storefront support
Pricing
Pepperi Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
AI-native B2B ecommerce platform and product content solutions for distributors
Unilog provides CX1, a suite of B2B ecommerce and product content tools built for mid-market distributors, manufacturers, and wholesalers. The core CX1 eCommerce product includes a website and online store builder, real-time pricing and availability pulled from ERP or POS systems, product information and content management, RFQ management, customer self-service accounts, and site search analytics, with connectors for major ERP, payment, and shipping systems through CX1 Connect.
Related products include CX1 SPEX Builder for creating branded quotes and specification documents, CX1 Showroom for decorative plumbing and hardware showrooms, and a HyperScale set of AI agents for automating catalog and content work. Unilog does not publish pricing; businesses must contact sales for a quote, though a lower-cost FastTrack option exists for smaller distributors. The company is headquartered in Wayne, Pennsylvania, with an additional office in Bangalore, India.
Read Unilog ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Unilog Features- Website and online store builder
- Real-time pricing and availability from ERP/POS
- Product SKU and catalog management (PIM)
- Website content management (CMS) and digital asset management (DAM)
- RFQ management and customer self-service accounts
- Site search analytics
- CX1 Connect integrations with ERP, payment, and shipping systems
- CX1 SPEX Builder for quotes and specification documents
- HyperScale AI agents for catalog and content automation
Pricing
Unilog Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Modular, headless B2B commerce platform for manufacturers and distributors
Intershop is a German commerce software company that provides a headless, modular commerce platform aimed at manufacturers, wholesalers, and distributors running complex B2B and omnichannel sales. The stack includes commerce management, search with AI based recommendations, an integration hub, experience management, product information management, order management, a customer engagement center, and business intelligence, and it ships with a Progressive Web App storefront.
More than 300 companies, including Dover Corporation, Miele, and KION North America, use Intershop to run multi shop, multi market B2B commerce. The platform is built on Java and Angular with an API first architecture and includes low-code SAP integration tools. Intershop offers three named subscription tiers, Essential, Advanced, and Professional, priced by online revenue or annual transaction volume, but it does not publish exact figures; prospects must request a demo for a quote.
Read Intershop ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all Intershop Features- Headless, modular commerce stack with Progressive Web App storefront
- Product Information Management (PIM) for complex catalogs
- Order Management System (OMS)
- Search with AI-based product recommendations
- Integration Hub, including low-code SAP integration
- Customer Engagement Center for B2B customer service
- Business Intelligence and analytics
- B2B features: custom pricing, shared carts, multi-user account management
Pricing
Intershop Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
Enterprise B2B/B2C commerce platform built on Magento with Adobe Sensei AI
Adobe Commerce is Adobe's enterprise commerce platform built on the Magento codebase, supporting combined B2B and B2C selling from a single instance. It uses Adobe Sensei AI for product recommendations, personalized search and dynamic customer segmentation, and includes a drag-and-drop Page Builder, built-in inventory and order management, Live Search, and multi-site tools for running several brands or regional storefronts together.
Adobe also maintains Magento Open Source, a free self-hosted edition with core commerce functionality that requires the merchant to provide hosting and development resources. Adobe Commerce itself is sold on a custom, quote-based license tied to a merchant's annual Gross Merchandise Value, available as an on-premises license or as Adobe-managed cloud hosting; exact pricing is not published and requires contacting Adobe sales.
Read Adobe Commerce (Magento) ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
- Adobe Sensei AI-powered product recommendations and personalized search
- Dynamic customer segmentation based on behavior and purchase history
- Multi-site/multi-brand management from a single instance
- B2B functionality: custom pricing, quotes, requisition lists, company hierarchies
- Drag-and-drop Page Builder for content and landing pages
- Built-in inventory, order management and Live Search
- Multi-language, multi-currency and tax localization for global sites
- Headless commerce via GraphQL APIs
- Seller-assisted shopping and merchandising tools
Pricing
Adobe Commerce (Magento) Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
MACH-based composable commerce platform for enterprise B2B and B2C
commercetools is a headless, API-first composable commerce platform built on MACH principles (microservices, API-first, cloud-native, headless). It provides modular commerce services, including product catalog, cart, order, pricing, and checkout, that businesses combine with best-of-breed tools instead of adopting one monolithic suite. Enterprises use it to run B2B, B2C, and B2B2C storefronts from a single backend, with unlimited catalogs, channels, and storefronts included in its pricing model.
Founded in 2006 and headquartered in Munich, Germany, commercetools serves large brands such as Audi, Danone, and Sephora. Pricing is not published; the company quotes annual contracts based on order volume rather than gross merchandise value, and businesses must contact sales for a custom quote. Add-ons like premium support, advanced B2B APIs, and HIPAA compliance are available at extra cost.
Read commercetools ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
Features
View all commercetools Features- Headless, API-first architecture (HTTP and GraphQL APIs)
- Modular commerce services: cart, order, product, pricing, checkout
- Unlimited catalogs, channels, and storefronts
- Supports B2C, B2B, and B2B2C on one backend
- Promotions and discount engine
- Extensible via connectors to best-of-breed tools
- Cloud-native, independently scalable services
- Add-ons for premium support, advanced B2B APIs, audit log, and compliance
Pricing
commercetools Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
AI-powered B2B commerce built natively on the Salesforce Customer 360 platform
Salesforce B2B Commerce is sold today as Commerce Cloud for B2B, a platform built natively on the Salesforce Customer 360 architecture, offered in two editions: Growth, aimed at mid-sized businesses launching a digital storefront, and Advanced, aimed at larger organizations with more complex catalogs and operations. Both editions include buyer-specific catalogs, negotiated pricing, order management, and Agentforce's Merchant Agent for AI-assisted merchandising.
The Advanced edition adds more storefronts, full order management, and deeper Data Cloud, analytics and personalization capabilities. Salesforce prices both editions as a percentage of a merchant's Gross Merchandise Value rather than a flat published fee, and does not disclose exact rates; buyers must contact Salesforce sales for a quote. The platform suits mid-market and enterprise B2B sellers already invested in the Salesforce ecosystem.
Read Salesforce B2B Commerce ReviewsExplore various Keka features, compare the pricing plans, and unlock the potential of seamless operations by selecting the right software for your business.
- Buyer-specific catalogs, negotiated pricing and account entitlements
- Self-service buyer portal with reordering and order tracking
- Native integration with Salesforce CRM and Data Cloud
- Agentforce Merchant Agent for AI-assisted merchandising
- Multi-site and multi-language storefronts for global businesses
- Advanced analytics, segmentation and personalization (Advanced edition)
- Bulk ordering and quick-order tools for B2B buyers
- PCI-DSS compliant, encrypted payment processing
- Tiered Order Management (Lite in Growth, Full in Advanced)
Pricing
Commerce Cloud B2B Growth Edition
Custom
6 storefronts, Order Management Lite, 250K Data Cloud credits,…
Commerce Cloud B2B Advanced Edition
Custom
10 storefronts, Full Order Management, 500K Data Cloud credits,…
Salesforce B2B Commerce Caters to
- StartUps
- SMEs
- Agencies
- Enterprises
B2B ECommerce Platform Buyer's Guide
The B2B ECommerce Platform market has widened quickly, which makes knowing where to start harder than the decision itself. This guide walks through capabilities, typical users, pricing models, and how to run a trial that tells you something.
What is B2B ECommerce Platform?
B2B ECommerce Platform helps teams run the day to day operations of b2b ecommerce work in one system rather than across separate tools and spreadsheets. The value is mostly in removing duplicate effort, since the same information stops being re entered across disconnected tools. The distinguishing quality is whether a tool still fits once your requirements stop being simple.
Key features to look for in B2B ECommerce Platform
These are the capabilities that most often distinguish B2B ECommerce Platform products in practice.
- Records and profiles built around b2b ecommerce work
- Scheduling and capacity planning
- Workflow stages matching how b2b ecommerce operations actually run
- Invoicing and payment handling
- Document storage and compliance records
- Customer and contact communication
- Reporting on the measures that matter in b2b ecommerce work
- Role based access for different staff types
Benefits of using B2B ECommerce Platform
Teams using B2B ECommerce Platform well typically report:
- Workflows that match b2b ecommerce operations instead of a generic process
- Less adaptation of general purpose software to a specialist job
- Records and terminology that fit the field
- Compliance and record keeping handled in one place
- Reporting on measures that are actually relevant
Who uses B2B ECommerce Platform?
B2B ECommerce Platform is used by owners and managers in b2b ecommerce work, administrative staff, and the frontline teams delivering it. The best fit depends less on organisation size than on how closely a product’s assumptions match how you already operate.
How to choose the right B2B ECommerce Platform
The factors that most often decide a B2B ECommerce Platform choice:
- How closely the workflow matches your own b2b ecommerce operation
- Whether sector specific compliance requirements are covered
- The size of operation the product is genuinely designed for
- Data migration from whatever you use today
- How responsive the vendor is to requests specific to this field
Test two or three options on real cases, not a scripted demo, and weight the opinion of whoever will be in it every day.
How much does B2B ECommerce Platform cost?
Pricing is typically monthly per user or per site, with bands tied to scale. Sector specific tools usually price above generic alternatives because the buyer pool is smaller. Model cost at the scale you expect to reach, and check nothing you depend on sits in a higher tier than the one quoted.
FAQs of B2B ECommerce Platform
B2B ECommerce Platform is built for b2b ecommerce work, bringing the records, scheduling, billing and compliance that this field needs into a single system.
A generic system can be bent into shape, but B2B ECommerce Platform already assumes how b2b ecommerce work runs, so there is less configuration and less compromise.
Some B2B ECommerce Platform options target small single site b2b ecommerce teams while others assume multi site groups, so confirm which you are being shown.
Ask any B2B ECommerce Platform vendor exactly which of your existing b2b ecommerce records they migrate, since this is often quoted as separate work.
Most B2B ECommerce Platform vendors price per user or per location monthly, and specialist b2b ecommerce products typically cost more than general alternatives.
Run a short B2B ECommerce Platform trial using your own b2b ecommerce cases, since a prepared demo is built to succeed in a way your real work is not.