Worktual

Worktual is a customer engagement and contact center platform built for businesses in India, combining omnichannel support with agentic AI automation. It unifies voice calls, WhatsApp, Instagram, Facebook messaging, live chat, and email into a single workspace so support teams can manage every conversation channel from one place. An AI layer, including a chatbot called Lola, can independently answer frequently asked questions, handle bookings, and manage routine queries in natural, human-like language, then hand the conversation to a live agent when it identifies a query that needs human judgment. The contact center product also includes call routing, an interactive voice response system, real-time agent coaching prompts, multi-party call collaboration, and automatic call transcription for record-keeping and compliance.

Beyond the core contact center, Worktual offers a broader set of connected products, including an AI-native CRM, a cognitive data platform that unifies customer data into a single profile, a ticketing system for tracking support requests, a customer value management tool for retention and segmentation, and a campaign management module for multichannel marketing outreach. The platform is cloud-based, offers local phone numbers in more than 160 countries, and supports multiple languages, making it usable by distributed and remote teams. It is aimed at businesses ranging from startups and small and medium enterprises to larger organizations that want an integrated, customizable support and engagement stack rather than separate point tools; current customers span sectors including healthcare, retail, and education.