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Amazon Pay

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Checkout solution letting Amazon customers pay on third-party sites with their Amazon account

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  • Deployment Cloud Based
  • Starting price 2.9% + $0.30
  • Free trial Not offered
  • Best for Startups, SMEs, Enterprises

What is Amazon Pay?

Amazon Pay is a checkout service that allows the hundreds of millions of existing Amazon customers to use their stored payment methods and shipping addresses to buy from third-party merchant websites without creating a new account. It charges a straightforward per-transaction fee with no monthly, setup, or termination fees, and rates automatically decrease for merchants with higher monthly processing volume.

Merchants integrate Amazon Pay into their own checkout flow, and premier partners include Shopify and WooCommerce for easier setup. The service includes Amazon's fraud and chargeback protection, and in some markets supports Buy Now Pay Later options. It is well suited to ecommerce businesses of any size that want to reduce checkout friction by leveraging Amazon's trusted brand and stored customer data.

Key Features of Amazon Pay

Amazon Pay lists 9 documented features, including One-click checkout using stored Amazon payment and address details, 2.9% + $0.30 domestic transaction pricing with no monthly fees and Automatic volume-based rate discounts. The list below covers what the product does rather than how it is marketed.

  • One-click checkout using stored Amazon payment and address details
  • 2.9% + $0.30 domestic transaction pricing with no monthly fees
  • Automatic volume-based rate discounts
  • Cross-border transaction support in 12 currencies
  • Amazon fraud and chargeback protection
  • Buy Now, Pay Later options in supported markets
  • Native checkout integration without redirecting to Amazon.com
  • Premier integrations with Shopify and WooCommerce
  • Alexa voice payment support

Amazon Pay Pricing

Amazon Pay lists 3 plans without published figures. Pricing is quoted on request.

Domestic

2.9% + $0.30

Per transaction

Plus 5c authorization fee per authorization attempt; no monthly, setup, or termination fees

Cross-border

3.9% + $0.30

Per transaction

For payment methods issued outside the merchant’s country

Volume discount

As low as 2.5%

Based on prior month's volume

Rate automatically improves at higher monthly processing volumes

Amazon Pay Specifications

Amazon Pay is available on web app and has iOS and Android apps. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Transaction
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Startups
  • SMEs
  • Enterprises
  • Agencies
Support
  • Email
  • Tickets
Integrations
Shopify, WooCommerce, Magento, BigCommerce, Alexa
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
No
Website
pay.amazon.com

Amazon Pay Videos

Amazon Pay Screenshots

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Amazon Pay FAQs

Domestic transactions are charged 2.9% plus $0.30, with no setup, monthly, annual, or termination fees, plus a 5 cent authorization fee per attempt.

The authorization fee applies even if a payment fails or is later refunded, and the authorization fee is non-refundable, though the percentage processing fee is refunded.

Yes, cross-border transactions are supported at a 3.9% plus $0.30 rate, and checkout is available in 12 commonly used currencies.

Amazon Pay has premier integration partners including Shopify and WooCommerce, in addition to a general API for custom integrations.

No, Amazon Pay is a software checkout integration with no hardware to purchase.