Salesforce Platform
VerifiedSalesforce's low-code PaaS for building custom business apps on its cloud infrastructure
See all screenshots - Deployment Cloud Based
- Starting price $25/user/month
- Free trial Available
- Best for SMEs, Agencies, Enterprises
What is Salesforce Platform?
Salesforce Platform, formerly known as Force.com, is a platform-as-a-service that lets developers and admins build custom business applications on top of Salesforce's infrastructure. It combines low-code tools such as Lightning App Builder for page layouts and Flow Builder for process automation with pro-code options using Apex, Lightning Web Components, and REST/SOAP APIs. Built-in capabilities include data security, sharing rules, reporting, mobile access, and integration with the wider Salesforce ecosystem.
Pricing is quoted per user per month and billed annually. Entry-level access for custom app building starts at a lower per-seat rate, with a higher-priced tier adding AI-assisted development capabilities, and further editions scaling up to enterprise-grade features and support. Because Salesforce restructures its editions periodically and quotes vary by contract, organizations should confirm current tier names and prices directly with Salesforce before purchasing.
Key Features of Salesforce Platform
Salesforce Platform lists 9 documented features, including Lightning App Builder drag-and-drop UI editor, Flow Builder process automation and Apex and Lightning Web Components for pro-code development. The list below covers what the product does rather than how it is marketed.
- Lightning App Builder drag-and-drop UI editor
- Flow Builder process automation
- Apex and Lightning Web Components for pro-code development
- Built-in reporting and analytics dashboards
- Role and profile based data security
- REST and SOAP APIs for integration
- Mobile-ready apps out of the box
- AppExchange marketplace for pre-built apps
- Agentforce AI agent capabilities (premium add-on)
Salesforce Platform Pricing
Salesforce Platform lists 3 plans. Two carry a published figure, from $25 to $150; the rest are quoted on request.
Platform Starter
$25/user/month
Custom app building
Entry tier for building custom apps on the platform; billed annually. Exact current tier naming should be confirmed on salesforce.com as Salesforce periodically restructures editions.
AI App Dev
$150/user/month
Adds AI-assisted development tools
Higher tier bundling AI-assisted development capabilities on top of the base platform; billed annually.
Enterprise
Custom
Custom
Enterprise-scale editions with expanded limits and support, quoted directly by Salesforce sales.
Salesforce Platform Specifications
Salesforce Platform is available on web app and has iOS and Android apps. It offers an API and has a free trial.
- Deployment
- Cloud Based
- Billing cycle
- Yearly
- Desktop
- Web App
- Mobile
- iOS
- Android
- Languages
- English
- Built for
- SMEs
- Agencies
- Enterprises
- Support
- Phone
- Live Support
- Training
- Tickets
- Integrations
- Salesforce Sales Cloud, Service Cloud, MuleSoft, Slack, AppExchange, REST/SOAP APIs
- Public API
- Yes
- Free trial
- Yes
- Free plan
- No
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- salesforce.com
Salesforce Platform Videos
Salesforce Platform Screenshots
Salesforce Platform Comparisons
Side by side comparisons of Salesforce Platform against 3 other App Development software options listed here.
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Salesforce Platform FAQs
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