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ServiceNow

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Enterprise cloud platform for IT service management and digital workflow automation

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  • Deployment Cloud Based
  • Starting price Custom
  • Free trial Not offered
  • Best for Enterprises

What is ServiceNow?

ServiceNow is a large-scale cloud platform for IT service management (ITSM), IT operations, and broader enterprise workflow automation. Its ITSM suite covers incident, problem, change and knowledge management, service level management, and an AI-driven virtual agent called Now Assist that automates routine requests. The platform is used heavily by large enterprises to unify service desk operations, asset tracking and cross-department digital workflows on a single system of record.

ServiceNow does not publish public list pricing. As of 2026 its ITSM lineup is organized into Foundation, Advanced and Prime tiers with AI capabilities bundled into each, but exact costs depend on the modules licensed, number and type of users, and contract terms, requiring a custom quote from ServiceNow's sales team. It is generally positioned toward mid-size and large enterprises rather than very small businesses.

Key Features of ServiceNow

ServiceNow lists 8 documented features, including Incident, problem and change management, AI-driven Now Assist virtual agent for automated request handling and Service level management with SLA monitoring and escalation. The list below covers what the product does rather than how it is marketed.

  • Incident, problem and change management
  • AI-driven Now Assist virtual agent for automated request handling
  • Service level management with SLA monitoring and escalation
  • Centralized knowledge management and self-service portal
  • Configuration management database (CMDB)
  • Workflow automation across IT and business departments
  • Reporting and real-time operational analytics
  • Extensive third-party system integrations

ServiceNow Pricing

ServiceNow lists 3 plans without published figures. Pricing is quoted on request.

Foundation

Custom

Entry-level AI-native ITSM tier; exact pricing requires a quote

Advanced

Custom

Adds deeper automation and analytics; exact pricing requires a quote

Prime

Custom

For global enterprises with complex, multi-domain IT operations; exact pricing requires a quote

ServiceNow Specifications

ServiceNow is available on web app and has iOS and Android apps. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Enterprises
Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Integrations
Microsoft Teams, Slack, Azure, AWS, and a wide range of enterprise IT and business systems
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
servicenow.com

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ServiceNow FAQs

ServiceNow does not publish list pricing. Cost depends on the modules licensed, number of users and contract terms, and requires a custom quote from ServiceNow.

ServiceNow does not offer a simple public self-service free trial for its main product; prospective customers typically request a guided demo instead.

As of 2026 the ITSM lineup is organized into Foundation, Advanced and Prime tiers, each with AI features included.

ServiceNow is generally positioned for mid-size and large enterprises rather than very small businesses, given its scope and typical contract size.

Yes, AI capabilities including the Now Assist virtual agent are bundled into all current ITSM tiers.