Groove
What is Groove?
Groove is a Salesforce-native sales engagement platform that helps revenue teams capture activity, automate outreach, and manage the sales journey in one workspace. It syncs email, calendar, and CRM data automatically, uses AI to draft and personalize outreach emails, and runs multi-channel Flows across email, calls, LinkedIn, and direct mail. Real-time buyer signals and pipeline reporting help managers track deal progress without leaving Salesforce.
Clari acquired Groove in August 2023 and folded it into its Revenue Platform as "Groove by Clari." The product keeps the Groove name and features, but its web app now runs on a Clari subdomain. In December 2025 Clari merged with Salesloft, a competing sales engagement tool, giving the combined company two overlapping products with no announced consolidation date.
Key Features of Groove
Here are the powerful features that make Groove stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Automatic email, calendar, and activity capture into Salesforce
- AI-generated and personalized outreach emails
- Multi-channel Flows (email, calls, LinkedIn, direct mail) for automated sequences
- Master Flows and playbook libraries reps can standardize on and reuse
- Real-time buyer intent signals surfaced directly into rep workflows
- Pipeline, activity, and Flow performance reporting and dashboards
- Custom Fields for structured, conversation-specific data capture
- Native integrations with Gmail, Outlook, LinkedIn Sales Navigator, and ZoomInfo
- Groove+ mobile app for meeting prep, voice-to-text notes, and on-the-go Salesforce updates
- Deep, bidirectional Salesforce sync and workflow automation
Groove Pricing
Here are the pricing plans for Groove. Choose the plan that best fits your requirements and budget.
Custom / Enterprise
Contact sales for a quote
Not publicly specified
Clari does not publish Groove pricing. Prospects must request a custom quote; pricing depends on team size and which Clari modules are bundled in.
Groove Specifications
Get a closer look at the technical specifications and system requirements for Groove. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- smes
- enterprises
- phone
- tickets
- training
Groove Videos
Groove Screenshots
Alternatives of Groove
AlternativesExplore alternative software options that can fulfill similar requirements as Groove. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.
AI-powered sales software for pipeline management, prospecting, and closing deals faster
AI-powered sales engagement platform for multichannel outreach across email, calls, SMS, and LinkedIn.
AI-native sales engagement platform that runs inside Gmail and Outlook for full-cycle sellers
Groove Comparisons
Compare Groove with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Groove Reviews
Here's our unbiased review of Groove. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.