Skip to content
SocialAtoZ

Drip

Verified

Ecommerce email and SMS marketing automation for growing DTC brands

Email Marketing Software Lead Nurturing Software
–

Not yet rated. Be the first to review Drip.

Visit website Request pricing Write a review
Drip screenshot See all screenshots
  • Deployment Cloud Based
  • Starting price $39
  • Free trial Available
  • Best for Startups, SMEs, Agencies

What is Drip?

Drip is an email and SMS marketing automation platform built specifically for ecommerce businesses. It connects to store platforms like Shopify, WooCommerce, and BigCommerce to sync customer, order, and product data, then uses that behavioral data to power automated workflows such as welcome series, abandoned cart recovery, post purchase follow up, and win back campaigns. The platform includes a visual workflow builder with conditional logic, dynamic customer segmentation, and onsite campaigns like popups and quizzes.

Pricing is based on the number of active contacts in an account, and every paid plan includes the full feature set with no functionality locked behind higher tiers. Drip offers a 14 day free trial that does not require a credit card. It is aimed at small to mid sized ecommerce merchants and marketing teams who want behavior driven automation without switching between multiple point tools.

Key Features of Drip

Drip lists 10 documented features, including Visual workflow builder with conditional logic and behavioral triggers, Prebuilt ecommerce automation playbooks (welcome series, abandoned cart, post-purchase, win-back) and Dynamic customer segmentation based on behavior and purchase data. The list below covers what the product does rather than how it is marketed.

  • Visual workflow builder with conditional logic and behavioral triggers
  • Prebuilt ecommerce automation playbooks (welcome series, abandoned cart, post-purchase, win-back)
  • Dynamic customer segmentation based on behavior and purchase data
  • Onsite campaigns: popups, slide-ins, sticky bars, quizzes, and spin-to-win forms
  • SMS marketing for US customers
  • Native ecommerce integrations with Shopify, WooCommerce, and BigCommerce
  • Dynamic product recommendations pulled from connected stores
  • Facebook Custom Audiences sync for targeted advertising
  • Open API and Zapier integration for connecting additional apps
  • Email campaign builder with customizable templates

Drip Pricing

Drip lists one plan, at $39.

Drip

$39

per month

Request pricing

Single plan priced by email list size and send volume; $39 per month is the figure the pricing calculator returns.

Drip Specifications

Drip is available on web app. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Startups
  • SMEs
  • Agencies
Support
  • Email
  • Live Support
  • Tickets
Integrations
Shopify, WooCommerce, BigCommerce, Facebook Custom Audiences, Zapier, and an open API for custom connections; roughly 100 native integrations covering ecommerce, payments, and marketing tools
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
drip.com

Drip Videos

Drip Screenshots

Drip screenshot 1

Drip Comparisons

Side by side comparisons of Drip against 3 other Email Marketing Software options listed here.

Drip
Emma by Marigold
VS
Drip
Flodesk
VS
Drip
GetResponse
VS

Drip Reviews

No reviews yet

Used Drip? Share your experience and help other buyers decide.

Write the first review

Drip FAQs

No, Drip does not have a permanent free plan. It offers a 14-day free trial that does not require credit card information to start.

Drip pricing is based on the number of active people (contacts) in your account, not your total list size. Inactive or unsubscribed contacts generally do not count toward your bill. Pricing starts at $39/month for up to 2,500 active people.

Yes, Drip uses a single feature set across all paid plans. There are no features locked behind higher pricing tiers; you get the same automation, segmentation, and onsite campaign tools regardless of your contact count.

Yes, Drip offers SMS marketing in addition to email, though SMS is currently available for US customers.

Drip has native integrations with Shopify, WooCommerce, and BigCommerce that sync customer, order, and product data to power automated workflows like abandoned cart and post-purchase emails.

All paying customers get email support Monday through Friday. Live chat support is available to customers on plans of $99/month or higher.