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Campaign Monitor

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Email marketing and automation software for building, sending, and tracking campaigns and customer journeys.

Email Marketing Software
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  • Deployment Cloud Based
  • Starting price $13/month
  • Free trial Available
  • Best for Freelancers, Startups, SMEs

What is Campaign Monitor?

Campaign Monitor is an email marketing platform owned by Marigold that helps businesses design, send, and track email campaigns. It offers a drag and drop email builder, prebuilt templates, audience segmentation, and a visual customer journey designer for building automated email sequences triggered by subscriber behavior such as purchases or signups. The platform also supports transactional emails, SMS marketing, and signup forms for growing an audience, along with real time analytics dashboards for tracking opens, clicks, and engagement.

The product is aimed at small businesses, marketing teams, and agencies, and it connects with e-commerce and CRM tools such as Shopify, WordPress, and Salesforce, plus broader automation through Zapier. Agencies get a client management dashboard with template sharing across sub accounts. Campaign Monitor is cloud based and accessed entirely through a web browser, with plans that scale in price based on contact list size and required send volume.

Key Features of Campaign Monitor

Campaign Monitor lists 10 documented features, including Drag and drop email builder with professionally designed templates, Visual customer journey designer for marketing automation and Audience segmentation and personalization using subscriber data. The list below covers what the product does rather than how it is marketed.

  • Drag and drop email builder with professionally designed templates
  • Visual customer journey designer for marketing automation
  • Audience segmentation and personalization using subscriber data
  • Transactional email automation triggered by user actions
  • SMS marketing alongside email campaigns
  • Signup forms for audience and list growth
  • Real time analytics dashboards for campaigns, journeys, and transactional emails
  • A/B testing for subject lines, content, and images
  • Pre-send spam testing and device/inbox previews
  • Agency client management dashboard with template sharing across sub-accounts

Campaign Monitor Pricing

Campaign Monitor lists 4 plans. Three carry a published figure, from $13 to $159; the rest are quoted on request.

Lite

$13/month

500 contacts, send cap approx. 5x contact count/month

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Core email features, drag-and-drop builder, templates, basic segmentation, automated and transactional emails, AI writer access.

Essentials

$31/month

500 contacts, unlimited sends

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Unlimited email sends and unlimited automated emails, priority support, inbox preview, unlimited AI access, optional advanced add-ons.

Premier

$159/month

500 contacts, unlimited sends

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Everything in Essentials plus premier-level support, advanced engagement segments, send time optimization, and template/team management tools.

Enterprise

Custom

Custom contact and send volume

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Dedicated account manager, multi-brand and multi-team account management, proactive deliverability monitoring, quarterly business reviews, enterprise security (GDPR, SOC2).

Campaign Monitor Specifications

Campaign Monitor is available on web app. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
Support
  • Email
  • Phone
  • Tickets
Integrations
Native integrations with Shopify, WordPress, Salesforce, and Magento, plus broader automation through Zapier and a directory of additional pre-built app integrations for e-commerce, CRM, and website platforms.
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
campaignmonitor.com

Campaign Monitor Videos

Campaign Monitor Screenshots

Campaign Monitor screenshot 1

Campaign Monitor Comparisons

Side by side comparisons of Campaign Monitor against 3 other Email Marketing Software options listed here.

Campaign Monitor
Constant Contact
VS
Campaign Monitor
ConvertKit (Kit)
VS
Campaign Monitor
Drip
VS

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Campaign Monitor FAQs

Campaign Monitor does not offer a permanent free plan. It provides a free trial (around 30 days) with limited contacts and send volume so you can test the platform before subscribing to a paid tier.

At the 500 contact tier, published pricing shows the Lite plan starting around $13 per month, Essentials around $31 per month, and Premier around $159 per month, based on monthly billing. Paying annually reportedly gives roughly a 10% discount. Prices scale up as your contact list grows, so it is best to confirm current numbers on the official pricing page.

Lite includes core email features but caps monthly sends at roughly five times your contact count. Essentials removes the send cap for unlimited email sends and unlimited automated emails. Premier adds further support priority, advanced engagement segments, send time optimization, and additional administrative tools for larger teams.

Yes, Campaign Monitor combines SMS and email marketing tools so businesses can reach subscribers across both channels from the same platform.

Yes, Campaign Monitor offers native integrations with platforms such as Shopify, WordPress, and Salesforce, and it connects to hundreds of additional apps through Zapier and its integrations directory.

Yes, Campaign Monitor offers agency oriented features including a client management dashboard, built in billing for sub accounts, and the ability to share templates across multiple client accounts.