Emma by Marigold
What is Emma by Marigold?
Emma by Marigold is an email marketing and automation platform that helps organizations create, send, and analyze branded email and SMS campaigns. It includes a drag and drop editor, audience segmentation, a visual automation builder with branching workflows, landing pages, signup forms, and real time reporting with A/B testing. The platform also offers AI powered Smart Features such as Smart Send, Smart Subject, and Smart Recommendations to optimize send times, subject lines, and content quality. Emma is built primarily for higher education, nonprofits, government agencies, franchises, sports and fitness organizations, and travel and hospitality brands.
The platform includes brand controls such as template locking, an approval dashboard, and subaccounts for managing multiple departments or chapters under one account. Emma integrates with CRM and ecommerce systems including Salesforce, HubSpot, Microsoft Dynamics 365, Shopify, and Blackbaud Raiser's Edge. It is HITRUST and SOC 2 certified, and higher tiers add single sign on, custom user permissions, and cross subaccount audience sharing. Support includes email and phone assistance, with priority phone support on the top tier.
Key Features of Emma by Marigold
Here are the powerful features that make Emma by Marigold stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Drag-and-drop email editor with responsive templates
- Audience segmentation based on behavior, demographics, and engagement history
- Visual automation builder with branching, trigger-based workflows
- AI Assistant with Smart Send, Smart Subject, and Smart Recommendations
- SMS marketing campaigns integrated with email (add-on)
- Landing pages and signup forms
- Real-time reporting, click maps, and A/B testing
- Brand Manager with template locking and approval workflows
- Subaccounts for managing multiple departments, chapters, or locations
- API access and integrations with Salesforce, HubSpot, Microsoft Dynamics 365, Shopify, and Raiser's Edge
Emma by Marigold Pricing
Here are the pricing plans for Emma by Marigold. Choose the plan that best fits your requirements and budget.
Emma Lite
$105/month
1 user, no subaccounts
Drag-and-drop editor, audience segmentation, AI Assistant (Smart Send, Smart Subject, Smart Recommendations), automation builder with branching, landing pages and signup forms, real-time reporting and A/B testing, API access and integrations, email and phone support
Emma for Teams
$205/month
Up to 25 users, 5+ subaccounts
Everything in Lite, plus Brand Manager, trend reporting, custom user permissions, approvals dashboard, single sign-on, internal sending subaccounts
Emma Corporate
Custom
Unlimited users, 10+ subaccounts
Everything in Teams, plus priority phone support, cross-subaccount audience sharing, and contact visibility across accounts. Custom quote required for accounts exceeding 10,000 contacts
Emma by Marigold Specifications
Get a closer look at the technical specifications and system requirements for Emma by Marigold. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- startups
- smes
- agencies
- enterprises
- phone
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Emma by Marigold Comparisons
Compare Emma by Marigold with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Emma by Marigold Reviews
Here's our unbiased review of Emma by Marigold. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.