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Brandwatch

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AI-powered consumer intelligence, social listening and social media management suite for enterprises

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  • Deployment Cloud Based
  • Starting price Contact sales
  • Free trial Not offered
  • Best for Agencies, Enterprises

What is Brandwatch?

Brandwatch is a consumer intelligence and social media management suite, part of Cision, that combines social listening across more than 100 million sources with publishing tools, a unified engagement inbox, and influencer marketing capabilities. The platform offers customizable analytics dashboards, competitive benchmarking, and crisis and trend detection, and is used by market researchers, social media teams, and PR professionals at large brands and agencies. The company is headquartered in London, United Kingdom.

Brandwatch does not publish self-serve pricing online. Plans are quoted individually by its sales team based on the modules, data volume, and seats a customer needs, spanning standard to enterprise tiers. There is no self-serve free plan, and prospective customers request a live demo rather than a free trial. Mobile apps for engagement and publishing are available on iOS and Android.

Key Features of Brandwatch

Brandwatch lists 10 documented features, including Social listening across 100 million+ online and social sources, Consumer intelligence and market research analytics and Content calendar with publishing and approval workflows. The list below covers what the product does rather than how it is marketed.

  • Social listening across 100 million+ online and social sources
  • Consumer intelligence and market research analytics
  • Content calendar with publishing and approval workflows
  • Unified engagement inbox for community management and customer support
  • Influencer marketing and campaign management tools
  • Customizable dashboards with exportable reports
  • Competitive benchmarking with years of historical data
  • Image and logo recognition (Image Insights)
  • Crisis and trend detection and alerts
  • Developer API access

Brandwatch Pricing

Brandwatch lists 2 plans without published figures. Pricing is quoted on request.

Standard

Contact sales

Not publicly disclosed

Entry-level tier of Brandwatch’s Consumer Intelligence, Social Media Management or Influencer Marketing suites

Enterprise

Contact sales

Not publicly disclosed

Custom-scoped plan for large organizations with expanded data volume, seats and premium support

Brandwatch Specifications

Brandwatch is available on web app and has iOS and Android apps. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Agencies
  • Enterprises
Support
  • Email
  • Live Support
  • Training
  • Tickets
Integrations
Salesforce Sales Cloud, Salesforce Service Cloud, HubSpot, ServiceNow, Zendesk, Shopify, Google Drive, OneDrive, Dropbox, Box, Bitly, Bynder
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
brandwatch.com

Brandwatch Videos

Brandwatch Screenshots

Brandwatch Comparisons

Side by side comparisons of Brandwatch against 3 other Social Media Marketing Software options listed here.

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Brandwatch FAQs

Brandwatch does not publish fixed pricing. Plans span standard to enterprise tiers and are quoted individually by the sales team.

No self-serve free trial is offered; prospective customers can request a live demo instead.

Brandwatch monitors more than 100 million online and social media sources for its social listening and consumer intelligence tools.

Yes, Brandwatch provides a developer API with token-based authentication.

Yes, Brandwatch offers Hub, Engage and Quick Publish mobile apps for iOS and Android.

Brandwatch offers three solutions: Consumer Intelligence, Social Media Management, and Influencer Marketing.