What is FullStory?
FullStory is a digital experience analytics platform that helps product, engineering, and support teams understand how users actually interact with their websites and apps. It combines session replay, heatmaps, and automatic frustration detection such as rage clicks and dead clicks so teams can spot friction points without manually tagging every event in advance.
The platform captures behavioral data automatically, letting teams search and segment sessions after the fact rather than defining tracking upfront. FullStory offers a free plan for smaller sites and custom priced Business, Advanced, and Enterprise plans for larger organizations, sold through a sales led process rather than public list pricing.
Key Features of FullStory
Here are the powerful features that make FullStory stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Session replay with full fidelity playback
- Click, scroll, and rage click heatmaps
- Automatic frustration signal detection (rage clicks, dead clicks, errors)
- Funnels and page flow analysis
- Search and segment sessions without pre defined tracking
- StoryAI for AI assisted session summaries
- JavaScript error and console log capture
- Mobile app session analytics (add on)
- API and data export integrations
FullStory Pricing
Here are the pricing plans for FullStory. Choose the plan that best fits your requirements and budget.
Free
Free
30,000 sessions/month, 12 months data retention, up to 10 users
No credit card required; core session replay and analytics included
Enterprise
Custom
For data science teams building predictive models; enterprise support and SLAs
FullStory Specifications
Get a closer look at the technical specifications and system requirements for FullStory. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- android
- startups
- smes
- agencies
- enterprises
- live support
- training
- tickets
FullStory Videos
Overall FullStory Reviews
Here's our unbiased review of FullStory. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.