What is Brandwatch?
Brandwatch is a consumer intelligence and social media management suite, part of Cision, that combines social listening across more than 100 million sources with publishing tools, a unified engagement inbox, and influencer marketing capabilities. The platform offers customizable analytics dashboards, competitive benchmarking, and crisis and trend detection, and is used by market researchers, social media teams, and PR professionals at large brands and agencies. The company is headquartered in London, United Kingdom.
Brandwatch does not publish self-serve pricing online. Plans are quoted individually by its sales team based on the modules, data volume, and seats a customer needs, spanning standard to enterprise tiers. There is no self-serve free plan, and prospective customers request a live demo rather than a free trial. Mobile apps for engagement and publishing are available on iOS and Android.
Key Features of Brandwatch
Here are the powerful features that make Brandwatch stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Social listening across 100 million+ online and social sources
- Consumer intelligence and market research analytics
- Content calendar with publishing and approval workflows
- Unified engagement inbox for community management and customer support
- Influencer marketing and campaign management tools
- Customizable dashboards with exportable reports
- Competitive benchmarking with years of historical data
- Image and logo recognition (Image Insights)
- Crisis and trend detection and alerts
- Developer API access
Brandwatch Pricing
Here are the pricing plans for Brandwatch. Choose the plan that best fits your requirements and budget.
Standard
Contact sales
Not publicly disclosed
Entry-level tier of Brandwatch’s Consumer Intelligence, Social Media Management or Influencer Marketing suites
Enterprise
Contact sales
Not publicly disclosed
Custom-scoped plan for large organizations with expanded data volume, seats and premium support
Brandwatch Specifications
Get a closer look at the technical specifications and system requirements for Brandwatch. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- android
- agencies
- enterprises
- live support
- training
- tickets
Brandwatch Videos
Alternatives of Brandwatch
AlternativesExplore alternative software options that can fulfill similar requirements as Brandwatch. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.
Social media management software to plan, schedule, and analyze posts across all your channels.
Marketing calendar for planning, scheduling, and publishing social content and campaigns in one place.
All-in-one social media management platform for scheduling, publishing, engagement, listening, and analytics
Analytics-first social media management and reporting tool for agencies and multi-location brands
Brandwatch Comparisons
Compare Brandwatch with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Brandwatch Reviews
Here's our unbiased review of Brandwatch. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.