Ortto
What is Ortto?
Ortto is a marketing automation and customer data platform that combines email, SMS, push notifications, forms, and in-app messaging with a built-in CDP and analytics suite. Formerly known as Autopilot, it was rebranded in 2022 and lets marketing teams build visual customer journeys, segment audiences dynamically, and trigger personalized campaigns based on real time behavior and CRM data.
The platform connects natively to tools like Salesforce, HubSpot, Shopify, Stripe, and Zendesk, syncing customer data both ways so journeys can react to purchases, support tickets, or CRM updates. Ortto also includes a shared team inbox called Talk for live chat and support. In April 2026, Ortto was acquired by Canva and continues to operate as an active product.
Key Features of Ortto
Here are the powerful features that make Ortto stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Visual drag and drop customer journey builder
- Built in customer data platform (CDP) unifying contact and behavioral data
- Email marketing with templates, A/B testing, and AI subject line suggestions
- SMS and push notification campaigns integrated into journeys
- Dynamic audience segmentation based on behavior and attributes
- Custom dashboards and report builder for marketing analytics
- Forms, surveys, and landing page builder
- Team inbox (Talk) for live chat and customer support
- Native integrations with Salesforce, HubSpot, Shopify, Stripe, and Zendesk
- Lead scoring and multi region data hosting (EU, US, Australia)
Ortto Pricing
Here are the pricing plans for Ortto. Choose the plan that best fits your requirements and budget.
Starter
$199/month ($169/month billed annually)
5,000 contacts
Core marketing automation, email, journeys; month to month billing available
Professional
$599/month ($509/month billed annually)
10,000 contacts
Adds SMS, advanced automation, and premium support; requires annual commitment
Business
$999/month ($849/month billed annually)
10,000 contacts
Adds advanced analytics and higher sending limits; requires annual commitment
Enterprise
Custom
Custom contact volume
Custom contract, dedicated support, and enterprise security/compliance features
Ortto Specifications
Get a closer look at the technical specifications and system requirements for Ortto. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- startups
- smes
- agencies
- enterprises
- live support
- training
- tickets
Ortto Videos
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Ortto Comparisons
Compare Ortto with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Ortto Reviews
Here's our unbiased review of Ortto. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.