Ortto
VerifiedMarketing automation, customer data platform, and analytics unified in one journey-builder platform
See all screenshots - Deployment Cloud Based
- Starting price $199/month ($169/month billed annually)
- Free trial Available
- Best for Startups, SMEs, Agencies
What is Ortto?
Ortto is a marketing automation and customer data platform that combines email, SMS, push notifications, forms, and in-app messaging with a built-in CDP and analytics suite. Formerly known as Autopilot, it was rebranded in 2022 and lets marketing teams build visual customer journeys, segment audiences dynamically, and trigger personalized campaigns based on real time behavior and CRM data.
The platform connects natively to tools like Salesforce, HubSpot, Shopify, Stripe, and Zendesk, syncing customer data both ways so journeys can react to purchases, support tickets, or CRM updates. Ortto also includes a shared team inbox called Talk for live chat and support. In April 2026, Ortto was acquired by Canva and continues to operate as an active product.
Key Features of Ortto
Ortto lists 10 documented features, including Visual drag and drop customer journey builder, Built in customer data platform (CDP) unifying contact and behavioral data and Email marketing with templates, A/B testing, and AI subject line suggestions. The list below covers what the product does rather than how it is marketed.
- Visual drag and drop customer journey builder
- Built in customer data platform (CDP) unifying contact and behavioral data
- Email marketing with templates, A/B testing, and AI subject line suggestions
- SMS and push notification campaigns integrated into journeys
- Dynamic audience segmentation based on behavior and attributes
- Custom dashboards and report builder for marketing analytics
- Forms, surveys, and landing page builder
- Team inbox (Talk) for live chat and customer support
- Native integrations with Salesforce, HubSpot, Shopify, Stripe, and Zendesk
- Lead scoring and multi region data hosting (EU, US, Australia)
Ortto Pricing
Ortto lists 4 plans. Three carry a published figure, from $199 to $999; the rest are quoted on request.
Starter
$199/month ($169/month billed annually)
5,000 contacts
Core marketing automation, email, journeys; month to month billing available
Professional
$599/month ($509/month billed annually)
10,000 contacts
Adds SMS, advanced automation, and premium support; requires annual commitment
Business
$999/month ($849/month billed annually)
10,000 contacts
Adds advanced analytics and higher sending limits; requires annual commitment
Enterprise
Custom
Custom contact volume
Custom contract, dedicated support, and enterprise security/compliance features
Ortto Specifications
Ortto is available on web app. It offers an API and has a free trial.
- Deployment
- Cloud Based
- Billing cycle
- Monthly
- Desktop
- Web App
- Languages
- English
- Built for
- Startups
- SMEs
- Agencies
- Enterprises
- Support
- Live Support
- Training
- Tickets
- Integrations
- Native integrations with Salesforce, HubSpot, Pipedrive, Shopify, Stripe, Zendesk, Google Ads, Facebook, and thousands more via Zapier; also offers a public API for custom connections
- Public API
- Yes
- Free trial
- Yes
- Free plan
- No
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- ortto.com
Ortto Videos
Ortto Screenshots
Ortto Comparisons
Side by side comparisons of Ortto against 3 other All-in-One Marketing Software options listed here.
Ortto Reviews
No reviews yet
Used Ortto? Share your experience and help other buyers decide.
Ortto FAQs
Alternatives to Ortto
Other All-in-One Marketing Software recorded on the same fields.
