What is ZoomInfo?

ZoomInfo is a go-to-market platform that gives sales, marketing, and recruiting teams access to business contact data, company profiles, and buying signals. Founded in 2007 and headquartered in Vancouver, Washington, it reports a database of hundreds of millions of contacts and companies built from public records, a contributory network, and ongoing verification. The platform spans product lines including SalesOS, MarketingOS, TalentOS, and OperationsOS, plus an AI layer called Copilot.

Teams use ZoomInfo to build prospect lists, track intent signals such as hiring changes and executive moves, enrich CRM records, and automate outreach through integrations with Salesforce, HubSpot, Outreach, and Salesloft. Pricing is quote based rather than published, with contracts typically billed annually, though a free ZoomInfo Lite tier offers limited monthly credits for smaller-scale use.

Key Features of ZoomInfo

Here are the powerful features that make ZoomInfo stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • Searchable B2B contact and company database with verified emails and direct-dial phone numbers
  • Buyer intent data that tracks research activity and in-market buying signals
  • ZoomInfo Copilot AI assistant for account prioritization and deal insights
  • WebSights website visitor tracking to identify anonymous companies browsing your site
  • CRM and marketing automation platform enrichment with deduplication and data cleansing
  • Org charts and company hierarchy mapping
  • Native integrations with Salesforce, HubSpot, Outreach, and Salesloft
  • Sales engagement and email automation tools within SalesOS
  • Chrome browser extension for prospecting on LinkedIn and company websites
  • Dedicated recruiting contact database through TalentOS

ZoomInfo Pricing

Here are the pricing plans for ZoomInfo. Choose the plan that best fits your requirements and budget.

ZoomInfo Lite

Free

10 credits/month

Permanent free tier with limited email and direct-dial phone lookups, contact management, and a HubSpot integration.

SalesOS paid plans

Custom

Seats and data credits vary by contract

ZoomInfo does not publish set pricing; typically under a minimum 3-seat annual contract.

ZoomInfo Specifications

Get a closer look at the technical specifications and system requirements for ZoomInfo. Find out if it's compatible with your operating system and other software.

Software Tagline :
AI-powered go-to-market platform with B2B contact data, intent signals, and sales automation.
Deployment :
  • cloud based
Subscription Plan :
yearly
Desktop Platforms :
  • web app
Mobile Platforms :
  • ios
  • android
Language Support :
en
Target Audience :
  • startups
  • smes
  • agencies
  • enterprises
Available Support :
  • email
  • phone
  • live support
  • training
  • tickets
Integrations :
Salesforce, HubSpot, Microsoft Dynamics 365, Outreach, Salesloft, Marketo, Slack
Product Url :
API Available :
Yes
Free Trial Available :
Yes
Run On Mobile Browser :
Yes
Free Plan Available :
Yes
Customization Available :
Yes

ZoomInfo Videos

ZoomInfo Screenshots

Alternatives

Explore alternative software options that can fulfill similar requirements as ZoomInfo. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.

ZoomInfo Comparisons

Compare ZoomInfo with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.

Overall ZoomInfo Reviews

Here's our unbiased review of ZoomInfo. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.

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ZoomInfo Pros and Cons

ZoomInfo FAQs

No. ZoomInfo's paid SalesOS plans are quoted individually based on seats, data credits, and modules selected.

Yes, ZoomInfo Lite is a permanent free tier that provides a small number of monthly credits.

ZoomInfo provides B2B contact and company data including verified emails, phone numbers, firmographics, and buying intent signals.

ZoomInfo integrates natively with Salesforce, HubSpot, Microsoft Dynamics, Outreach, and Salesloft.

ZoomInfo offers a free trial for prospective customers who sign up with a business email.