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Route Mobile

Verified

Global CPaaS provider for SMS, WhatsApp, RCS, voice and email APIs, majority owned by Proximus.

Cloud Communication Platform
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  • Deployment Cloud Based
  • Starting price Custom
  • Free trial Not offered
  • Best for SMEs, Enterprises

What is Route Mobile?

Route Mobile is a CPaaS provider headquartered in India offering cloud communication APIs and omnichannel messaging, including A2P and two-way SMS, WhatsApp Business Platform, RCS, Viber, Google Business Messages, Facebook Messenger, Instagram and Telegram. It also provides voice solutions through its VoicEX cloud telephony product, contact center as a service, OTP and identity verification via Route OTP and Truecaller integration, plus SMS firewall and interoperability tools for telecom operators.

In May 2024 Belgian telecom group Proximus completed acquisition of about 82.7 percent of Route Mobile's shares, though the company continues operating under the Route Mobile brand. It processes over 106 billion billable transactions annually for more than 3,000 active clients in sectors such as banking, e-commerce, healthcare and telecom. Route Mobile does not publish price lists; pricing is usage-based and negotiated per customer.

Key Features of Route Mobile

Route Mobile lists 8 documented features, including A2P and 2-way SMS messaging APIs, WhatsApp Business Platform, RCS, Viber and Google Business Messages integration and Voice APIs and cloud telephony (VoicEX) plus CCaaS. The list below covers what the product does rather than how it is marketed.

  • A2P and 2-way SMS messaging APIs
  • WhatsApp Business Platform, RCS, Viber and Google Business Messages integration
  • Voice APIs and cloud telephony (VoicEX) plus CCaaS
  • OTP and identity verification services (Route OTP, Truecaller integration)
  • SMS firewall and traffic filtering (Route Shield)
  • Telecom interoperability hub (Route Hub) and SMSC gateway services
  • Email automation platform (SendClean)
  • Number lookup and verified calls/messages

Route Mobile Pricing

Route Mobile lists 1 plan without published figures. Pricing is quoted on request.

Custom

Custom

Request pricing

Usage-based CPaaS pricing across SMS, WhatsApp, voice, RCS and other channels; volume discounts negotiated directly with sales, no public price list.

Route Mobile Specifications

Route Mobile is available on web app. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Transaction
Desktop
  • Web App
Languages
  • English
Built for
  • SMEs
  • Enterprises
Support
  • Email
  • Phone
  • Tickets
Integrations
WhatsApp Business Platform, Viber, Google Business Messages, Facebook Messenger, Instagram, Telegram, Truecaller
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
routemobile.com

Route Mobile Videos

Route Mobile Screenshots

Route Mobile screenshot 1

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Route Mobile FAQs

Route Mobile operates under its own brand but is majority owned by Proximus Group, a Belgian telecom operator, which completed acquisition of about 82.7 percent of its shares in May 2024.

Route Mobile does not publish price lists; it uses usage-based, pay-as-you-go and volume-discounted pricing negotiated per customer across each communication channel.

SMS, WhatsApp, RCS, Viber, Google Business Messages, Facebook Messenger, Instagram, Telegram, voice and email.

Enterprises in banking and financial services, e-commerce, healthcare, telecom and hospitality use it for customer messaging, OTPs and voice notifications.

Yes, through its CCaaS offering alongside its cloud telephony product VoicEX.