ConvertKit (Kit)

Kit, formerly known as ConvertKit, is an email marketing platform built specifically for online creators such as bloggers, newsletter writers, course creators, podcasters, and musicians. It provides tools for building an email list through customizable landing pages and signup forms, sending newsletters and broadcasts, and automating subscriber journeys with a visual automation builder based on tags, segments, and triggers such as purchases or link clicks.

Beyond email delivery, Kit includes commerce features that let creators sell digital products, memberships, and paid newsletter subscriptions directly through the platform using Stripe, along with a Creator Network for cross-promotion and paid subscriber recommendations. The platform offers a free plan for up to 10,000 subscribers and paid tiers that add unlimited automations, deliverability reporting, engagement scoring, and priority support as subscriber counts and needs grow.