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Salesforce Financial Services Cloud

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Industry-specific CRM built on Salesforce for banks, wealth managers, and insurers

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  • Deployment Cloud Based
  • Starting price $325/user/month
  • Free trial Available
  • Best for SMEs, Enterprises

What is Salesforce Financial Services Cloud?

Salesforce Financial Services Cloud is an industry-specific CRM built on the Salesforce Sales Cloud and Service Cloud platform for banks, wealth management firms, insurers, and lending institutions. It gives advisors and bankers a 360-degree view of client relationships through Financial Accounts, Goals, and Action Plans, plus a visual Relationship Map that shows household and business connections.

The platform automates onboarding, loan processing, and policy servicing with Action Plan templates, tracks document status for compliance, and surfaces Einstein AI recommendations for next best actions. Pricing starts at $325 per user per month for the Sales or Service edition, billed annually, with a 30 day free trial available.

Key Features of Salesforce Financial Services Cloud

Salesforce Financial Services Cloud lists 9 documented features, including 360-degree client view with Financial Accounts, Goals, and Action Plans, Relationship Map visualizing household and business connections and Action Plan templates for onboarding, loan processing, and policy servicing. The list below covers what the product does rather than how it is marketed.

  • 360-degree client view with Financial Accounts, Goals, and Action Plans
  • Relationship Map visualizing household and business connections
  • Action Plan templates for onboarding, loan processing, and policy servicing
  • Document Tracking and Compliance Alerts
  • Einstein Next Best Action AI recommendations
  • Real-time digital quoting and policy management for insurance
  • Loan and deposit account origination tools
  • Process Compliance Navigator for regulatory governance
  • Built on Sales Cloud/Service Cloud Enterprise and Unlimited Edition foundation

Salesforce Financial Services Cloud Pricing

Salesforce Financial Services Cloud lists 5 plans, from $325 to $750.

Financial Services Cloud for Sales

$325/user/month

Billed annually

Sales Cloud Enterprise Edition foundation with industry-specific data models, actionable segmentation, and Financial Goals and Plans

Financial Services Cloud for Service

$325/user/month

Billed annually

Service Cloud Enterprise Edition foundation with industry-specific workflows, CSR console, and Service Process Studio

Financial Services Cloud for Sales and Service

$350/user/month

Billed annually

Full Customer 360 combining Sales and Service Cloud Enterprise Edition foundations

Financial Services Cloud Agentforce 1 Sales

$750/user/month

Billed annually

Everything in Unlimited plus Performance Management, Scheduler, Enablement, Slack collaboration, Data Cloud, and Agentforce flex credits

Financial Services Cloud Agentforce 1 Service

$750/user/month

Billed annually

Everything in Unlimited plus Digital Engagement, Scheduler, Slack collaboration, Data Cloud, and Agentforce flex credits

Salesforce Financial Services Cloud Specifications

Salesforce Financial Services Cloud is available on web app and has iOS and Android apps. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • SMEs
  • Enterprises
Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Integrations
MuleSoft, AgentExchange apps and agents, Slack, Data Cloud, and external banking/insurance data sources
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
salesforce.com

Salesforce Financial Services Cloud Videos

Salesforce Financial Services Cloud Screenshots

Salesforce Financial Services Cloud Comparisons

Side by side comparisons of Salesforce Financial Services Cloud against 3 other Financial CRM Software options listed here.

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Salesforce Financial Services Cloud FAQs

Pricing starts at $325 USD per user per month (billed annually) for the Sales or Service edition, and $350 per user per month for the combined Sales and Service edition. Agentforce 1 editions start at $750 per user per month.

Yes, Salesforce offers a 30 day free trial of Financial Services Cloud with no credit card required.

It supports wealth management, banking, insurance including brokerages, and lending, with dedicated data models and workflows for each.

Yes, it connects with outside applications via MuleSoft licenses, integration partners, and agents and apps available on AgentExchange.

Yes, according to Salesforce's pricing FAQ, customers can upgrade Financial Services Cloud for Sales at any time and add more products later on.