What is Constant Contact?
Constant Contact is an email marketing platform built for small businesses, nonprofits, and marketing teams. It provides a drag and drop email editor, hundreds of templates, contact management with list segmentation, and marketing automation for welcome series, resends to non-openers, and drip campaigns. Higher tiers add A/B subject line testing, dynamic content blocks, custom automation paths, SEO tools, SMS messaging, and an Ad Manager for Facebook, Instagram, and TikTok ads.
The platform includes analytics such as open and click tracking, click-to-open rate, and visual heat maps showing where recipients click inside an email. It integrates with hundreds of third party apps, including Shopify, WooCommerce, WordPress, Salesforce, and Zapier, to sync contacts and support e-commerce features like abandoned cart emails. Constant Contact also offers event registration tools and the ability to repurpose email content into social media posts. It is available as a web app and through iOS and Android mobile apps.
Key Features of Constant Contact
Here are the powerful features that make Constant Contact stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Drag-and-drop email editor with professionally designed templates
- Marketing automation (welcome series, resends to non-openers, custom automation paths)
- Contact management and list segmentation with dynamic content blocks
- A/B testing for subject lines
- Analytics and reporting including open/click tracking and visual click heat maps
- SMS marketing (Standard and Premium plans)
- Social media posting and social ad management (Facebook, Instagram, TikTok)
- Event registration and management tools
- SEO and website tracking tools (Premium plan)
- Integrations with Shopify, WooCommerce, WordPress, Salesforce, and hundreds of other apps
Constant Contact Pricing
Here are the pricing plans for Constant Contact. Choose the plan that best fits your requirements and budget.
Lite
$12/month
500 contacts (price scales with list size)
Drag-and-drop templates, welcome automation, event registration, 1 user, 1GB storage, 1 active automation path
Standard
$35/month
500 contacts (price scales with list size)
Everything in Lite plus A/B testing, behavioral segmentation, custom automation workflows, pre-built automations, drill-down reporting, 3 users, 10GB storage, 3 active automation paths
Premium
$80/month
500 contacts (price scales with list size)
Everything in Standard plus dynamic content, unlimited active automation paths, advanced segmentation, SEO tools, dedicated Ad Manager, SMS marketing, unlimited users, 25GB storage
Custom
Custom
50,000+ contacts
Custom pricing available for very large contact lists; contact sales
Constant Contact Specifications
Get a closer look at the technical specifications and system requirements for Constant Contact. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- android
- freelancers
- startups
- smes
- agencies
- phone
- live support
- training
Constant Contact Videos
Alternatives of Constant Contact
AlternativesExplore alternative software options that can fulfill similar requirements as Constant Contact. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.
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Constant Contact Comparisons
Compare Constant Contact with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Constant Contact Reviews
Here's our unbiased review of Constant Contact. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.