Thinkific
VerifiedAll-in-one platform for creating, marketing, and selling online courses and communities
See all screenshots - Deployment Cloud Based
- Starting price $54
- Free trial Available
- Best for Freelancers, Startups, SMEs
What is Thinkific?
Thinkific is a course creation and online learning platform built by Thinkific Labs, a company headquartered in Vancouver, British Columbia, Canada. It lets entrepreneurs, educators, and businesses build and sell online courses, communities, and memberships using a drag-and-drop course builder, along with AI-assisted content tools and a built-in AI teaching assistant. The platform hosts sites directly and includes commerce tools such as checkout, subscriptions, payment plans, and multi-currency support, so creators do not need separate hosting or payment infrastructure.
Plans range from Basic through Grow, plus a custom-priced Plus tier for larger organizations with unlimited communities and API access. All plans include unlimited courses and students, zero Thinkific transaction fees, and a 30-day free trial, though there is no permanent free plan. Thinkific integrates with Stripe, PayPal, Zapier, HubSpot, Salesforce, Google Analytics, and supports SCORM content import.
Key Features of Thinkific
Thinkific lists 10 documented features, including Drag-and-drop course builder with AI-assisted content generation, Built-in AI teaching assistant (Thinker AI) and Learning communities with lesson-level discussions and direct messaging. The list below covers what the product does rather than how it is marketed.
- Drag-and-drop course builder with AI-assisted content generation
- Built-in AI teaching assistant (Thinker AI)
- Learning communities with lesson-level discussions and direct messaging
- Integrated commerce tools (checkout, subscriptions, payment plans, B2B invoicing)
- Multi-currency support and automated tax handling
- Branded native mobile apps for iOS and Android (add-on)
- SCORM, video, and slide content import
- Quizzes, assignments, certificates, and structured learning paths
- Live cohorts and blended learning formats
- Standard API and webhooks on Grow and Plus plans
Thinkific Pricing
Thinkific lists 3 plans, from $54 to $219.
Basic
$54
per month, billed monthly
For experts publishing a first course and building an audience, with unlimited courses and video lessons; $40 per month when billed annually.
Start
$109
per month, billed monthly
Everything needed to sell, engage and grow with full commerce tools, including live cohorts; $82 per month when billed annually.
Grow
$219
per month, billed monthly
Adds deeper analytics, professional support and removes Thinkific branding for Grow-stage businesses; $164 per month when billed annually.
Thinkific Specifications
Thinkific is available on web app and has iOS and Android apps. It offers an API and has a free trial.
- Deployment
- Cloud Based
- Billing cycle
- Monthly
- Desktop
- Web App
- Mobile
- iOS
- Android
- Languages
- English
- Built for
- Freelancers
- Startups
- SMEs
- Enterprises
- Support
- Phone
- Live Support
- Tickets
- Integrations
- Stripe, PayPal, Zapier, HubSpot, Salesforce, Google Analytics, Meta Pixel, Mailchimp, WordPress, Weglot
- Public API
- Yes
- Free trial
- Yes
- Free plan
- No
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- thinkific.com
Thinkific Videos
Thinkific Comparisons
Side by side comparisons of Thinkific against 3 other Learning Management Software options listed here.
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