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Relative Insight

Verified

Comparative linguistics platform that reveals differences and patterns in customer language

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  • Deployment Cloud Based
  • Starting price Custom
  • Free trial Not offered
  • Best for SMEs, Agencies, Enterprises

What is Relative Insight?

Relative Insight is a text analytics platform built around comparative linguistics, meaning it works by contrasting two sets of language data, such as this year versus last year or promoters versus detractors, to surface statistically significant differences in words, phrases, topics, and emotion. It analyzes survey open ends, reviews, transcripts, and social conversations, and presents results through visualizations such as Heartbeat Charts for tracking topic prevalence over time and heatmaps for comparing datasets.

Data can be uploaded via CSV or Excel or connected through an API, and outputs can feed BI tools such as Tableau and Power BI. Pricing is not published; Relative Insight sells custom annual contracts priced by the number of connected data sources and user licenses, with a minimum one year commitment, suiting research, insights, and marketing teams at agencies and larger organizations.

Key Features of Relative Insight

Relative Insight lists 8 documented features, including Comparative linguistic analysis between two data sets, Word frequency and phrase analysis and Sentiment and emotion analysis. The list below covers what the product does rather than how it is marketed.

  • Comparative linguistic analysis between two data sets
  • Word frequency and phrase analysis
  • Sentiment and emotion analysis
  • Topic and thematic classification
  • Heartbeat Charts for trend visualization
  • Heatmaps for cross-dataset comparison
  • CSV/Excel upload and API data connections
  • BI tool integration (Tableau, Power BI)

Relative Insight Pricing

Relative Insight lists 1 plan without published figures. Pricing is quoted on request.

Custom

Custom

Based on number of connected data sources and user licenses

Minimum one-year contract; no monthly plans; optional research services add-on available

Relative Insight Specifications

Relative Insight is available on web app. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Languages
  • English
Built for
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Live Support
  • Training
Integrations
Tableau, Power BI, CSV/Excel upload, REST API, survey platform connections
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes

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Relative Insight FAQs

Pricing is custom and quote based, determined by the number of connected data sources and user licenses, with a minimum one-year contract and no published price list.

It uses comparative linguistics to contrast two data sets against each other, highlighting words, phrases, and themes that are statistically over or under-represented in one set versus the other.

Yes, data can be uploaded as CSV or Excel files, or connected automatically through an API integration.

Yes, visualizations and outputs can be fed into tools like Tableau and Power BI for further reporting.

Relative Insight does not publish a self-serve free trial; prospective customers typically request a demo or quote from the sales team.