Frase
VerifiedContent operating system for SEO and AI search, from research to publishing.
See all screenshots - Deployment Cloud Based
- Starting price $49
- Free trial Available
- Best for Freelancers, Startups, SMEs
What is Frase?
Frase is a content platform that helps SEO and marketing teams research, brief, write, optimize, and monitor content for both traditional Google rankings and AI powered answers. It generates SEO content briefs from top ranking pages, drafts content with an AI agent, and scores pages for both SEO and generative engine optimization.
Beyond writing, Frase includes an AI visibility tracker that monitors how a brand appears in tools such as ChatGPT, Perplexity, and Google AI Overviews, plus a Content Guard feature that flags ranking decay and drafts fixes. It publishes directly to WordPress, Webflow, Sanity, Wix, or its own FraseCMS, and is used by in house content teams and agencies managing multiple client sites.
Key Features of Frase
Frase lists 8 documented features, including SEO content brief generator built from top ranking pages, AI writing agent with brand voice controls and AI visibility tracking across ChatGPT, Google AI, Perplexity, Claude, and Gemini. The list below covers what the product does rather than how it is marketed.
- SEO content brief generator built from top ranking pages
- AI writing agent with brand voice controls
- AI visibility tracking across ChatGPT, Google AI, Perplexity, Claude, and Gemini
- Content Guard for ranking decay detection and fixes
- Site audits with prioritized, impact weighted fixes
- Direct publishing to WordPress, Webflow, Sanity, Wix, and FraseCMS
- Topic clusters and SERP research
- REST API with webhook support
Frase Pricing
Frase lists 3 plans, from $49 to $299.
Starter
$49
per month, month to month
Best for solos, freelancers and single-site teams; 1 seat and 1 site, and $39 per month when billed yearly.
Professional
$129
per month, month to month
Best for in-house teams and growing SMBs; 3 seats and 5 sites with extra seats at $29 per month, 40 articles and 250 audit pages each month, and $103 per month when billed yearly.
Scale
$299
per month, month to month
Best for agencies and multi-site brands running the whole loop across many sites; $239 per month when billed yearly.
Frase Specifications
Frase is available on web app. It offers an API and has a free trial.
- Deployment
- Cloud Based
- Billing cycle
- Monthly
- Desktop
- Web App
- Languages
- English
- Built for
- Freelancers
- Startups
- SMEs
- Agencies
- Enterprises
- Support
- Live Support
- Tickets
- Integrations
- WordPress, Webflow, Sanity, Wix, FraseCMS, Zapier, Make, n8n, API
- Public API
- Yes
- Free trial
- Yes
- Free plan
- No
- Runs in browser
- No
- Customisable
- Yes
- Website
- frase.io
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Frase Comparisons
Side by side comparisons of Frase against 3 other Content Marketing Software options listed here.
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Alternatives to Frase
Other AI Search Visibility Optimization Tools Software recorded on the same fields.
