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Medallia

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Enterprise experience management platform for customer and employee feedback and AI-driven insights

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  • Deployment Cloud Based
  • Starting price Custom
  • Free trial Not offered
  • Best for SMEs, Enterprises

What is Medallia?

Medallia Experience Cloud is an enterprise experience management platform that captures customer and employee feedback across surveys, calls, chat, video, social media, and digital channels, then applies AI to turn that data into action. Its analytics include text, speech, and acoustic analysis, plus generative AI features such as an Insights Assistant for natural language queries, a Smart Topic Builder for automating text analytics rules, Root Cause Assist for explaining metric changes, and Smart Response for drafting personalized replies to feedback.

Medallia prices using an Experience Data Record model, an annual tiered structure based on the volume and type of interaction data processed rather than a flat per-seat fee, and no dollar figures are published; prospective customers must contact sales. It is designed for large organizations running enterprise-wide experience programs and typically involves a lengthy implementation with professional services support.

Key Features of Medallia

Medallia lists 9 documented features, including Omnichannel feedback capture (survey, voice, video, digital, social, IoT), AI-powered text, speech, and acoustic analytics and Insights Assistant for natural language queries. The list below covers what the product does rather than how it is marketed.

  • Omnichannel feedback capture (survey, voice, video, digital, social, IoT)
  • AI-powered text, speech, and acoustic analytics
  • Insights Assistant for natural language queries
  • Smart Topic Builder for automated text analytics rules
  • Root Cause Assist for metric change analysis
  • Smart Response AI-drafted replies
  • Intelligent Summaries for unstructured feedback
  • Closed-loop workflow automation
  • Mobile app for frontline teams

Medallia Pricing

Medallia lists 1 plan without published figures. Pricing is quoted on request.

Experience Data Record (EDR) plans

Custom

Annual tiers based on data volume

Pricing based on Experience Data Records processed; includes 100+ signal types, unlimited users, and workflow automation. Talk to sales for a quote.

Medallia Specifications

Medallia is available on web app and has iOS and Android apps. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • SMEs
  • Enterprises
Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Integrations
Salesforce, Adobe, Slack, Microsoft Teams, ServiceNow, developer API and portal
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
medallia.com

Medallia Videos

Medallia Screenshots

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Medallia FAQs

Medallia uses an Experience Data Record (EDR) model with annual tiers based on data volume; no public price list is available and quotes come from Medallia sales.

No, Medallia does not offer a public free plan or self-serve free trial; it is sold through direct sales engagements.

Generative AI capabilities include an Insights Assistant for natural language questions, Smart Topic Builder, Root Cause Assist, Smart Response for drafted replies, and Intelligent Summaries for unstructured feedback.

It captures feedback and behavioral data from surveys, voice, video, digital properties, social media, corporate messaging tools, and IoT signals.

It is built for large enterprises running customer experience, employee experience, and contact center programs at scale, rather than small businesses.