Brandfolder
VerifiedDigital asset management platform for organizing, distributing, and measuring brand assets
See all screenshots - Deployment Cloud Based
- Starting price Custom
- Free trial Not offered
- Best for SMEs, Agencies, Enterprises
What is Brandfolder?
Brandfolder is a digital asset management platform, founded in Denver, Colorado in 2012 and acquired by Smartsheet in 2020, that helps marketing and creative teams organize, distribute, and measure the performance of brand assets. It continues to operate under the Brandfolder name as part of Smartsheet's content management offering. Assets are organized through flexible custom Sections and Labels, with AI powered tagging and a Brand Intelligence analytics engine surfacing how content is used and performing.
Additional capabilities include a Smart CDN for publishing assets directly to the web, Workspace for managing creative requests, bulk CSV based batch editing, and more than 30 out of the box integrations. Brandfolder is sold on two custom quoted plans, Premium and Enterprise, with Enterprise adding custom automation, granular permissions, and BI reporting connectors; exact prices are not published and require contacting sales.
Key Features of Brandfolder
Brandfolder lists 9 documented features, including Custom Sections and Labels for flexible organization, AI powered tagging and Brand Intelligence analytics and Smart CDN for direct web publishing of assets. The list below covers what the product does rather than how it is marketed.
- Custom Sections and Labels for flexible organization
- AI powered tagging and Brand Intelligence analytics
- Smart CDN for direct web publishing of assets
- Workspace for managing creative requests and projects
- Content Automation for generating on demand marketing materials
- Bulk CSV export, edit, and re-import for batch updates
- Asset expiration dates and rights management controls
- Video AI with auto tagging and transcription
- 30+ pre built integrations
Brandfolder Pricing
Brandfolder lists 2 plans without published figures. Pricing is quoted on request.
Premium
Custom
Contact sales
Includes asset analytics, OCR and document intelligence, bulk upload/update, SSO/SAML, publish/expiration date controls, and Video AI.
Enterprise
Custom
Contact sales
All Premium features plus custom automation, granular permissions, team and brand management, enterprise creative tooling, BI data connector, and vanity URLs.
Brandfolder Specifications
Brandfolder is available on web app. It offers an API.
- Deployment
- Cloud Based
- Billing cycle
- Yearly
- Desktop
- Web App
- Languages
- English
- Built for
- SMEs
- Agencies
- Enterprises
- Support
- Live Support
- Training
- Tickets
- Integrations
- 30+ integrations including creative and marketing tools, plus a BI/Insights data connector
- Public API
- Yes
- Free trial
- No
- Free plan
- No
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- brandfolder.com
Brandfolder Videos
Brandfolder Comparisons
Side by side comparisons of Brandfolder against 3 other Brand Management Software options listed here.
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