Airtable
VerifiedNo-code database and calendar views for planning content, campaigns, and marketing workflows.
See all screenshots - Deployment Cloud Based
- Starting price $20
- Free trial Available
- Best for Freelancers, Startups, SMEs
What is Airtable?
Airtable is a cloud-based platform that combines a flexible database with spreadsheet-style views, letting teams build custom applications without writing code. For content and marketing teams, it is commonly used to build editorial calendars and campaign trackers using Grid, Kanban, Calendar, and Timeline views, with automations that move content through review and publishing stages. Bases can include forms for intake requests, file attachments for creative assets, and custom interfaces for stakeholder dashboards.
Founded in 2012 and headquartered in San Francisco, Airtable serves individuals up to large enterprises. It offers a free plan alongside paid Team, Business, and Enterprise Scale tiers, a REST API, native Mac and Windows apps, and iOS and Android mobile apps. Recent updates have added AI-assisted app building and automation features.
Key Features of Airtable
Airtable lists 10 documented features, including Calendar, Kanban, Timeline, and Grid views for visualizing and scheduling content and campaigns, Customizable no-code databases (bases) for building editorial and campaign pipelines and Automations that trigger status updates, reminders, and notifications as content moves through workflow stages. The list below covers what the product does rather than how it is marketed.
- Calendar, Kanban, Timeline, and Grid views for visualizing and scheduling content and campaigns
- Customizable no-code databases (bases) for building editorial and campaign pipelines
- Automations that trigger status updates, reminders, and notifications as content moves through workflow stages
- Forms for collecting content requests, briefs, or campaign intake from stakeholders
- Real-time collaboration with comments, @mentions, and file attachments on records
- Custom Interfaces for building stakeholder-facing dashboards of campaign or content status
- Integrations with tools like Slack, Google Drive, and social or marketing platforms, plus Zapier
- AI-assisted features for summarizing, drafting, and organizing content within bases
- REST API and scripting extensions for connecting bases to external marketing systems
- Ready-made templates for content calendars, campaign trackers, and editorial workflows
Airtable Pricing
Airtable lists 2 plans, from $20 to $45.
Team
$20
per user, per month, billed annually
For people who like the Free plan but need more capacity.
Business
$45
per user, per month, billed annually
Adds the features departments and enterprise organizations need; Enterprise Scale pricing is custom.
Airtable Specifications
Airtable is available on web app, Windows and macOS and has iOS and Android apps. It offers an API, has a free trial and has a free plan.
- Deployment
- Cloud Based
- Billing cycle
- Monthly
- Desktop
- Web App
- Windows
- macOS
- Mobile
- iOS
- Android
- Languages
- English
- Built for
- Freelancers
- Startups
- SMEs
- Agencies
- Enterprises
- Support
- Live Support
- Training
- Tickets
- Integrations
- Slack, Google Drive, Salesforce, Jira, Zendesk, Zapier, Microsoft Teams, Gmail, Dropbox
- Public API
- Yes
- Free trial
- Yes
- Free plan
- Yes
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- airtable.com
Airtable Videos
Airtable Comparisons
Side by side comparisons of Airtable against 3 other Content Marketing Software options listed here.
Airtable Reviews
No reviews yet
Used Airtable? Share your experience and help other buyers decide.