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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Available
  • Best for Freelancers, Startups, SMEs

What is Canva?

Canva is an online graphic design platform that makes design accessible to everyone, regardless of experience. Launched in 2013, it pairs a simple drag-and-drop editor with a huge library of templates, photos, fonts, and elements, so anyone can produce social posts, presentations, flyers, logos, videos, and more in minutes.

Beyond templates, Canva includes AI-powered tools for image generation, background removal, writing assistance, and one-click resizing across formats. Teams can collaborate in real time, manage brand kits for consistent colors and fonts, and publish or schedule content directly to social channels. With free and paid tiers, Canva serves individuals, small businesses, and large marketing teams that want fast, on-brand design without specialist software.

Key Features of Canva

Canva lists 14 documented features, including Background Remover, Premium Content and Instant animation. The list below covers what the product does rather than how it is marketed.

  • Background Remover
  • Premium Content
  • Instant animation
  • Schedule social
  • Templates
  • Transparent images
  • Resize designs
  • Stay on brand
  • Drag-and-drop editor
  • Edit your existing files
  • Professional Styles
  • Print your designs
  • Stunning Charts
  • Share in a click

Canva Pricing

Canva publishes 2 plans, starting at $0 on the Canva Free tier. Figures are taken from the vendor's own pricing page.

Canva Free

Free

Canva Pro

$120

Canva Specifications

Canva is available on web app, Windows and macOS and has iOS, Android and macOS apps. It offers an API, has a free trial and has a free plan.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
  • Windows
  • macOS
Mobile
  • iOS
  • Android
  • macOS
Languages
  • English
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Phone
  • Live Support
Integrations
Google Drive, Dropbox, Slack, HubSpot, Instagram, OneDrive, SharePoint
Public API
Yes
Free trial
Yes
Free plan
Yes
Runs in browser
Yes
Customisable
Yes
Website
canva.com

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Canva Comparisons

Side by side comparisons of Canva against 1 other Graphic Design software option listed here.

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Canva FAQs

No, Canva still offers a free version. While they've expanded their premium offerings with Canva Pro and Canva for Enterprise, they maintain a robust free tier that includes thousands of templates, a large library of free images and graphics, and basic design tools.

There's no official way to unlock Canva Pro for free indefinitely. However, Canva offers a 30-day free trial of Canva Pro. Additionally, they provide free Pro accounts to eligible nonprofits, educators, and students. But be wary of any third-party offers claiming to provide free Pro access, as these are likely scams.

No, Canva is not a Chinese company. It was founded in Australia by Melanie Perkins, Cliff Obrecht, and Cameron Adams. The company is headquartered in Sydney, Australia, and has offices in several countries, including the U.S., China, and Europe.

The main downside of free Canva is the limitation on design assets and features. Compared to Pro users, free users have access to a smaller library of templates, images, and elements. Additionally, you can't remove image backgrounds, resize designs without cropping, or access premium fonts. Free designs also display the Canva watermark when downloaded, which can look unprofessional.

  1. Templates: Pro offers 610,000+ templates vs 250,000+ in free.
  2. Stock Assets: 100+ million vs 1+ million in free.
  3. Brand Kit: Pro allows you to save brand colors, logos, and fonts; free doesn't.
  4. Background Remover: Available in Pro, not in free.
  5. Resize Tool: Pro lets you resize designs without cropping.
  6. Magic Resize: Pro can auto-resize for different platforms.
  7. Premium Fonts: More font options in Pro.
  8. Folders: Pro offers better organization with folders.
  9. Watermark: No watermark in Pro; free has Canva watermark.
  10. Support: Priority support in Pro.
  11. Social Media Scheduler: Available in Pro.
  12. Team Functions: Collaborate better with Pro.

Pro is better for businesses, professionals, and frequent users who need more assets, branding tools, and efficient workflows.