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Switchy

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Link shortener with built-in ad retargeting pixels, smart pages, and click analytics

Link Management Software
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  • Deployment Cloud Based
  • Starting price $47/month
  • Free trial Not offered
  • Best for Freelancers, SMEs, Agencies

What is Switchy?

Switchy is a link management platform that combines URL shortening, retargeting pixels, and landing page building for marketers. Every shortened link can carry pixels from ad platforms such as Facebook, Google, LinkedIn, Twitter, Quora, and TikTok, so anyone who clicks is automatically added to a retargeting audience. The platform also offers mobile-optimized Smart Pages, deep linking into apps, geolocation-based redirects, QR code generation, A/B testing, and analytics covering device, browser, referrer, and location.

Switchy was founded in Paris, France, by Geoffroy d'Halluin and operates out of the Station F startup campus. It does not offer a free plan. Listings of its official pricing page show a standard plan at $47/month (around $39/month billed annually) with unlimited links and pixels, 10,000 monthly clicks, and 2 custom domains, with higher tiers reaching roughly $197/month.

Key Features of Switchy

Switchy lists 9 documented features, including Link shortening with custom branded domains, Retargeting pixel integration for over a dozen ad platforms and Smart Pages for mobile-optimized landing content. The list below covers what the product does rather than how it is marketed.

  • Link shortening with custom branded domains
  • Retargeting pixel integration for over a dozen ad platforms
  • Smart Pages for mobile-optimized landing content
  • Deep linking into mobile apps
  • Geolocation-based link redirects
  • QR code generation
  • A/B testing for links
  • Real-time analytics on device, browser, referrer, and country
  • Link preview customization (title, description, image)

Switchy Pricing

Switchy lists 2 plans. One carries a published figure, at $47; the rest are quoted on request.

Standard

$47/month

10,000 clicks/month, unlimited links and pixels, 2 custom domains

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Discounted to around $39/month when billed annually

Higher-volume plans

Custom

Request pricing

Additional plans scale up to roughly $197/month for higher click volumes and more custom domains, per listings of the official pricing page

Switchy Specifications

Switchy is available on web app.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Freelancers
  • SMEs
  • Agencies
Support
  • Email
Integrations
Facebook Ads, Google Ads, LinkedIn Ads, Twitter Ads, Quora Ads, TikTok Ads, Pinterest, Snapchat
Public API
No
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
switchy.io

Switchy Videos

Switchy Screenshots

Switchy screenshot 1

Switchy Comparisons

Side by side comparisons of Switchy against 3 other Link Management Software options listed here.

Switchy
T2M URL Shortener
VS
Switchy
TinyURL
VS
Switchy
URL Genius
VS

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Switchy FAQs

No, based on available pricing information Switchy requires a paid subscription; there is no permanent free tier.

Switchy supports pixel integrations for over a dozen platforms, including Facebook, Google, LinkedIn, Twitter, Quora, and TikTok.

Yes, paid plans include custom domains, with the standard plan including 2 custom domains.

Both. Switchy includes Smart Pages, mobile-optimized landing pages, in addition to standard link shortening and redirect features.

Switchy was founded in Paris, France, and operates out of the Station F startup campus.