Showpad

Sales enablement platform combining content management, coaching, buyer engagement, and analytics.

Content Experience Platform Sales Enablement Software

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Deployment Cloud Based
Starting price Custom
Free trial Not offered
Best for SMEs, Enterprises

What is Showpad?

Showpad is a sales enablement platform that helps revenue teams manage content, train sellers, and engage buyers throughout the sales cycle. It combines content management, sales readiness training and coaching, digital buyer engagement tools like shared spaces and demos, and analytics that connect enablement activity to revenue outcomes. The platform includes an AI layer called Showpad Genie, which offers an AI assistant, roleplay coaching, and content authoring support.

Founded in 2011 and headquartered in Chicago and Ghent, Belgium, Showpad serves manufacturing, life sciences, technology, and other B2B organizations with field sales teams. It integrates with CRM systems such as Salesforce and Microsoft Dynamics 365, plus tools like HubSpot, Slack, and Google Workspace, and is accessible through a web app, Windows desktop app, and iOS and Android mobile apps.

Key Features of Showpad

Showpad lists 8 documented features, including Content management for sales collateral, spec sheets, and pricing materials, Sales readiness training, coaching, and skill assessments and Roleplay AI for practicing sales conversations and objection handling. The list below covers what the product does rather than how it is marketed.

Content management for sales collateral, spec sheets, and pricing materials
Sales readiness training, coaching, and skill assessments
Roleplay AI for practicing sales conversations and objection handling
Genie AI assistant for content recommendations and deal guidance
Shared Spaces digital sales rooms for buyer collaboration
Content engagement and seller performance analytics
CRM integrations including Salesforce and Microsoft Dynamics 365
Offline content access on mobile and desktop apps

Showpad Pricing

Showpad lists 1 plan without published figures. Pricing is quoted on request.

Custom

Per-user pricing, contact sales

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Professional, Advanced, and Expert tiers, all quote-based, priced per user according to team size and needs.

Showpad Specifications

Showpad is available on web app and Windows and has iOS and Android apps. It offers an API.

Deployment: Cloud Based
Billing cycle: Yearly
Desktop: Web App
Windows
Mobile: iOS
Android
Languages: English
Built for: SMEs
Enterprises
Support: Email
Tickets
Training
Integrations: Salesforce, Microsoft Dynamics 365, HubSpot, SAP Sales Cloud, Slack, Google Workspace, Microsoft Outlook, Gmail, SharePoint, Box, Marketo, Microsoft Teams
Public API: Yes
Free trial: No
Free plan: No
Runs in browser: Yes
Customisable: Yes
Website: showpad.com