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Lander

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Drag-and-drop landing page builder with A/B testing, 100+ templates, and PPC keyword matching.

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  • Deployment Cloud Based
  • Starting price $36/mo
  • Free trial Available
  • Best for Startups, SMEs, Agencies

What is Lander?

Lander is a cloud-based landing page builder that helps marketers and business owners create, publish, and optimize mobile-ready landing pages without writing code. Founded in 2011 and now operated by Internet Cowboy Ventures in San Mateo, California, Lander offers a drag-and-drop editor with more than 100 customizable templates for PPC, email, and social media campaigns, and has been used by over a million marketers.

The platform includes A/B testing for up to three page variants, dynamic text replacement that matches copy to search keywords, auto-fill smart forms, and countdown timers for urgency. Lander integrates with Mailchimp, Salesforce, Google Analytics, and Facebook, and offers an API for custom connections. Plans range from a Basic tier for small campaigns to an Enterprise tier with unlimited domains, and a 14-day free trial is available.

Key Features of Lander

Lander lists 9 documented features, including Drag-and-drop landing page editor with no coding required, 100+ customizable templates for different campaign types and industries and A/B testing across up to three page variants at once. The list below covers what the product does rather than how it is marketed.

  • Drag-and-drop landing page editor with no coding required
  • 100+ customizable templates for different campaign types and industries
  • A/B testing across up to three page variants at once
  • Dynamic Text Replacement that matches page copy to PPC search keywords
  • Auto-fill smart forms that remember returning visitor data
  • Facebook landing page and Page Tab publishing
  • Countdown timer widget for urgency-based offers
  • Custom HTML/CSS code editor for advanced design control
  • Built-in analytics with Google Analytics integration

Lander Pricing

Lander lists 4 plans. Three carry a published figure, from $36 to $199; the rest are quoted on request.

Basic

$36/mo

~5,000 monthly visitors, 3 domains

About $16/mo when billed annually; unlimited pages, drag-and-drop editor, email support

Professional

$79/mo

~25,000 monthly visitors, 10 domains

About $42/mo when billed annually; adds A/B testing, dynamic text replacement, priority support

Pro Plus

$199/mo

~100,000 monthly visitors, 50 domains

About $83/mo when billed annually; includes a dedicated marketing account manager

Enterprise

Custom

200,000+ monthly visitors, unlimited domains

Custom-quoted plan with the highest usage limits and dedicated account support

Lander Specifications

Lander is available on web app. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Integrations
Mailchimp, Salesforce, Marketo, Constant Contact, Google Analytics, Facebook, PayPal, Zapier, Webhooks
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
No
Customisable
Yes
Website
landerapp.com

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Lander Comparisons

Side by side comparisons of Lander against 3 other Landing Page Builders options listed here.

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Lander FAQs

No. Lander uses a drag-and-drop editor with pre-built templates, though a custom HTML/CSS code editor is also available.

No permanently free plan, but every paid tier comes with a 14-day free trial that does not require a credit card.

A feature that automatically swaps landing page copy to match the PPC keyword a visitor searched for.

Yes, up to three versions of a page at once with real-time results.

Mailchimp, Salesforce, Google Analytics, PayPal, and Facebook, plus an API for custom integrations.

Each plan is capped at a set number of monthly visitors; higher-traffic campaigns require upgrading or a custom Enterprise quote.