PatientTrak

PatientTrak is a patient flow and communication platform that improves and measures patient experience, positioning measurement as a first class outcome alongside operational improvement.

Measuring rather than assuming is the useful distinction. Most patient flow software optimises timings on the premise that faster is better, whereas a patient's experience of a visit is shaped as much by knowing what is happening as by how long it takes. A well explained forty minute wait is experienced differently from an unexplained twenty minute one.

Its stated principle follows from that: the best patient experience requires informed staff, patients and family alike. Including family is the part most systems overlook, and it matters practically as well as humanely, since much of the anxiety and many of the interruptions in a waiting area come from relatives with no information.

HIPAA compliant text messaging is the mechanism, sending status updates to patients and updating family members by text. Doing that compliantly is the hard part rather than the messaging itself, because health information sent by text carries obligations that ordinary notification tools do not meet. The stated aim is resolving pain points in the patient visit, raising the experience bar and building a reputation supporting sustainable growth, with reputation framed as a growth mechanism rather than a soft measure. Pricing is not published.