What is Act!?

Act! is a customer relationship management and marketing automation platform aimed at small and midsize businesses. It combines contact and activity management, a sales pipeline with a Kanban board, quotes and online payments, and email marketing with drip campaigns and turnkey templates. Act! is available as a cloud subscription called Act! Advantage or as a self-hosted Windows desktop product, and it includes a mobile app for iOS and Android.

Act! Advantage cloud plans are billed per user per month and billed annually, ranging from a Standard tier through Professional to a top level Ultimate tier that adds marketing automation, lead scoring and custom industry tables. Add-ons cover extra email sends, additional storage and enhanced phone support. Act! is based in Scottsdale, Arizona and offers a 14 day free trial but no permanent free plan.

Key Features of Act!

Here are the powerful features that make Act! stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • Contact, company and activity management with notes and history
  • Sales pipeline and opportunity management with a Kanban board
  • Email marketing with 170+ templates and drip/nurture campaigns
  • Marketing automation with lead scoring on the Ultimate tier
  • AI writing assistant and AI history summaries
  • Interactive quotes and Act! Payments for online payment collection
  • Outlook and Gmail/Google Workspace integration
  • Act! Mobile app for iOS and Android
  • Custom fields, layout designer and custom industry tables
  • Reporting and interactive dashboards

Act! Pricing

Here are the pricing plans for Act!. Choose the plan that best fits your requirements and budget.

Advantage Standard

$30/user/month

Billed annually

Full-featured CRM and mobile app, email marketing with 2,500 sends/month, Office 365 and Gmail integration, 15GB cloud storage.

Advantage Professional

$45/user/month

Billed annually

Everything in Standard plus email marketing with 25,000 sends/month, AI writing assistant and history summary, accounting integration, project management, 25GB storage.

Advantage Ultimate

$60/user/month

Billed annually

Everything in Professional plus marketing automation with 50,000 sends/month, lead scoring, custom industry tables, online customer portal, 35GB storage.

Act! Specifications

Get a closer look at the technical specifications and system requirements for Act!. Find out if it's compatible with your operating system and other software.

Software Tagline :
Affordable CRM and marketing automation software for small and midsize businesses
Deployment :
  • cloud based
  • on premises
Subscription Plan :
yearly
Desktop Platforms :
  • web app
  • windows
Mobile Platforms :
  • ios
  • android
Language Support :
english
Target Audience :
  • freelancers
  • startups
  • smes
Available Support :
  • email
  • phone
  • live support
  • training
  • tickets
Integrations :
Outlook, Gmail/Google Workspace, Office 365, accounting software via Accounting Link, and additional apps via Act! Connect
Product Url :
API Available :
Yes
Free Trial Available :
Yes
Run On Mobile Browser :
Yes
Free Plan Available :
No
Customization Available :
Yes

Act! Videos

Act! Screenshots

Alternatives

Explore alternative software options that can fulfill similar requirements as Act!. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.

Act! Comparisons

Compare Act! with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.

Overall Act! Reviews

Here's our unbiased review of Act!. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.

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Act! Pros and Cons

Act! FAQs

Act! Advantage Standard starts at $30 per user per month, billed annually, and includes the full CRM plus a mobile app.

Yes, Act! offers a 14 day free trial, but there is no permanent free plan.

Yes, Act! also offers a self-hosted Windows desktop product in addition to the cloud based Act! Advantage plans.

The three tiers, Standard, Professional and Ultimate, differ mainly in email marketing send limits, AI features, marketing automation and cloud storage, with Ultimate adding lead scoring and custom industry tables.

Yes, Act! offers a mobile app for iOS and Android.

Yes, Act! integrates with both Outlook and Gmail/Google Workspace for contacts, calendar and email.