What is Turnitin?

Turnitin is an academic integrity platform used by schools, colleges, and universities to detect plagiarism and flag AI-generated writing in student submissions. Its core Similarity product compares submitted work against a large database of web content, academic publications, and previously submitted papers, while its AI writing detection feature estimates the likelihood that text was produced by generative AI. Feedback Studio adds grading, rubrics, and peer review tools for classroom use, and iThenticate serves researchers and publishers checking manuscripts before submission.

Turnitin is sold through custom institutional licenses rather than public self-serve plans, with cost depending on institution size, selected modules, and deployment scope. It integrates with learning management systems such as Canvas, Blackboard, and Moodle via LTI. There is no direct individual purchase option for classroom use; iThenticate is the individual-friendly product for researchers and authors.

Key Features of Turnitin

Here are the powerful features that make Turnitin stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • Similarity Report against web, academic, and student paper databases
  • AI writing detection indicators
  • Feedback Studio grading and rubrics
  • iThenticate for researchers and publishers
  • LMS integration via LTI (Canvas, Blackboard, Moodle)
  • Draft Coach for in-progress student writing
  • Peer review tools
  • Authorship investigation features
  • Multi-language similarity checking
  • Originality workflows for institutions

Turnitin Pricing

Here are the pricing plans for Turnitin. Choose the plan that best fits your requirements and budget.

Institutional License

Custom

Varies by institution size and modules

Custom quote based on school size, selected modules (Similarity, Feedback Studio, Draft Coach), and deployment scope; no public individual pricing

Turnitin Specifications

Get a closer look at the technical specifications and system requirements for Turnitin. Find out if it's compatible with your operating system and other software.

Software Tagline :
Academic integrity platform for plagiarism and AI writing detection
Deployment :
  • cloud based
Subscription Plan :
yearly
Desktop Platforms :
  • web app
Mobile Platforms :
Language Support :
english
Target Audience :
  • enterprises
  • smes
Available Support :
  • email
  • phone
  • live support
  • training
  • tickets
Integrations :
Canvas, Blackboard, Moodle, D2L Brightspace, Google Classroom, LTI
Product Url :
API Available :
Yes
Free Trial Available :
No
Run On Mobile Browser :
Yes
Free Plan Available :
No
Customization Available :
Yes

Turnitin Videos

Turnitin Screenshots

Overall Turnitin Reviews

Here's our unbiased review of Turnitin. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.

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Turnitin Pros and Cons

Turnitin FAQs

No, Turnitin's classroom products are sold to schools and institutions rather than to individual users.

No, Turnitin does not offer a public free plan; pricing is custom and quoted to institutions.

Similarity is built for classroom plagiarism checking, while iThenticate is designed for researchers, authors, and publishers reviewing manuscripts.

Yes, Turnitin includes an AI writing detection feature that flags text likely generated by AI tools.

Yes, it integrates with Canvas, Blackboard, Moodle, and other LMS platforms via LTI.