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Megaphone

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Spotify's enterprise podcast platform for publishers, from $99 a month

Digital Audio Advertising Software
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  • Deployment Cloud Based, SaaS
  • Starting price $99
  • Free trial Not offered
  • Best for Small Business, Medium Business, Large Enterprise

What is Megaphone?

Megaphone is Spotify's podcast publishing, monetisation and audience growth platform for professional publishers, covering distribution, advertising including back catalogue monetisation, and growth tools. It operates across the United States and several European markets, and publishes pricing starting at 99 dollars a month.

Being owned by Spotify while serving publishers who distribute everywhere is the arrangement worth understanding. A publisher using Megaphone reaches every podcast application, not only Spotify, and gains access to Spotify's advertising demand. The corresponding consideration is that the platform holding a publisher's inventory and audience data is owned by one of the destinations competing for that audience.

Back catalogue monetisation is named explicitly and it is the largest financial argument for a professional platform. A podcast archive keeps being downloaded for years, and a publisher able to sell advertising against those downloads earns from work already done, which is what distinguishes a business from a hobby.

Publishing an entry rate is unusual at this end of the market and it draws a clear line: below 99 dollars a month the customer wants a hosting service, and above it they are running a publishing operation.

Key Features of Megaphone

  • Podcast publishing and distribution
  • Distribution to all podcast applications
  • Dynamic ad insertion
  • Back catalogue monetisation
  • Access to Spotify advertising demand
  • Audience growth tools
  • Analytics and measurement
  • Multi-show network management
  • Published entry pricing
  • Operation across US and European markets
  • Publisher resources and industry insights

Megaphone Pricing

Professional

$99

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Published starting rate, described as less than a hundred a month. Higher tiers cover larger networks.

Megaphone Specifications

Deployment
  • Cloud Based
  • SaaS
Desktop
  • Web App
Built for
  • Small Business
  • Medium Business
  • Large Enterprise
Support
  • Email
  • Knowledge Base
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
No
Customisable
No
Website
megaphone.spotify.com

Megaphone Screenshots

Megaphone screenshot 1

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Megaphone FAQs

Published starting at 99 dollars a month for the professional tier, described as less than a hundred, with higher tiers for larger networks.

No. A publisher using Megaphone reaches every podcast application, not only Spotify, while gaining access to Spotify's advertising demand.

The platform holding a publisher's inventory and audience data is owned by one of the destinations competing for that audience, which is worth being deliberate about.

A podcast archive keeps being downloaded for years, and selling advertising against those downloads earns from work already done, which distinguishes a business from a hobby.

It draws a clear line: below 99 dollars a month a customer wants a hosting service, and above it they are running a publishing operation.