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Google Vertex AI

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Google Cloud's unified platform for building, tuning, and deploying AI models

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  • Deployment Cloud Based
  • Starting price $0.25 / $1.50 per 1M tokens (text)
  • Free trial Available
  • Best for Startups, SMEs, Agencies

What is Google Vertex AI?

Google Vertex AI is Google Cloud's unified platform for discovering, customizing, and deploying AI models. Its Model Garden catalogs more than 130 models, including Google's own Gemini family alongside partner and open-source models, and supports fine-tuning, evaluation, and one-click deployment for both generative AI and classical machine learning workloads.

Generative AI usage is billed per million input and output tokens, with rates that vary by model, and cheaper batch and context-caching options for non-time-sensitive or repeated workloads. New Google Cloud accounts receive $300 in credit valid for 90 days. Vertex AI also includes Agent Builder, RAG tooling, model monitoring, and enterprise security controls such as IAM and VPC Service Controls.

Key Features of Google Vertex AI

Google Vertex AI lists 9 documented features, including Model Garden with 130+ foundation models from Google, partners, and open source, Access to the Gemini model family plus third-party models and Fine-tuning and customization of foundation models. The list below covers what the product does rather than how it is marketed.

  • Model Garden with 130+ foundation models from Google, partners, and open source
  • Access to the Gemini model family plus third-party models
  • Fine-tuning and customization of foundation models
  • RAG tooling and Vertex AI Search for grounding models on enterprise data
  • AutoML, custom training, and pipelines for classical ML
  • Model monitoring and evaluation tools
  • Agent Builder for creating and deploying AI agents
  • Batch and provisioned throughput pricing options
  • Enterprise IAM and VPC Service Controls integration

Google Vertex AI Pricing

Google Vertex AI lists 5 plans. One is free; the rest are quoted on request.

Gemini 2.5 Flash-Lite

$0.25 / $1.50 per 1M tokens (text)

Input / output per million tokens

Cheapest tier text model

Gemini 2.5 Flash

$0.30 / $2.50 per 1M tokens (text)

Input / output per million tokens

Mid-tier model

Gemini 2.5 Pro

$1.25-$2.50 / $10-$15 per 1M tokens

Higher rate applies above 200K input tokens

Flagship model

Batch/Flex

~50% discount off standard pricing

Asynchronous workloads

For non-time-sensitive requests

Free trial

Free

$300 credit for 90 days

New Google Cloud accounts

Google Vertex AI Specifications

Google Vertex AI is available on web app. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Phone
  • Tickets
  • Training
Integrations
Google Workspace, BigQuery, Google Kubernetes Engine, LangChain, Hugging Face, and other Google Cloud services
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes

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Google Vertex AI FAQs

Model Garden is Vertex AI's catalog of over 130 pretrained models from Google, partners, and the open-source community that can be tried, tuned, and deployed directly from the platform.

Generative models are billed per million input and output tokens, with rates varying by model; for example Gemini 2.5 Flash-Lite is far cheaper than the flagship Gemini 2.5 Pro.

Yes, new Google Cloud accounts receive $300 in free credit valid for 90 days, usable across Vertex AI and other Google Cloud services.

Yes, Vertex AI supports fine-tuning of eligible foundation models by uploading a training dataset and configuring tuning parameters.

Vertex AI offers a Batch/Flex tier at roughly a 50% discount for asynchronous workloads, and context caching that discounts repeated input tokens by up to 90%.