What is Wati?
Wati is a WhatsApp Business API platform built by Clare.ai Limited, helping businesses run marketing campaigns, sales conversations, and customer support through WhatsApp from a single shared inbox.
The platform connects WhatsApp alongside Instagram, Facebook Messenger, and web chat, so teams manage every customer conversation channel without switching tools. Wati's AI agents, branded Astra, qualify leads, answer routine support questions, and hand off complex conversations to a human agent automatically.
Businesses use Wati to send broadcast campaigns, build no-code chatbots, share a WhatsApp product catalog, and connect their existing stack through integrations with Salesforce, HubSpot, Shopify, and more than 100 other tools. More than 16,000 businesses use Wati worldwide, and it holds a 4.6 out of 5 rating on G2 based on 450+ reviews.
Wati offers a 7-day free trial across its Growth, Pro, and Business subscription plans, plus a pay-as-you-go option for businesses that only need to send occasional bulk campaigns.
Key Features of Wati
Here are the powerful features that make Wati stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Official WhatsApp Business API access with Blue Tick verification help
- Omnichannel inbox spanning WhatsApp, Instagram, Facebook Messenger, and web chat
- No-code chatbot builder
- Astra AI agents for lead qualification and automated support replies
- Broadcast and bulk messaging campaigns
- Shared team inbox with routing, tagging, and assignment
- WhatsApp product catalog with Shopify and WooCommerce order sync
- Click-to-WhatsApp ad campaign tracking
- Support for multiple WhatsApp numbers
- Developer API and webhooks
Wati Pricing
Here are the pricing plans for Wati. Choose the plan that best fits your requirements and budget.
Pay-As-You-Go
₹ 999
1 user, about 500 messages, 3-month validity
A one-time ₹999 payment returns ₹999 in message credits, enough for roughly 500 messages. The account stays active for 3 months and suits businesses that only need occasional bulk campaigns rather than an ongoing subscription.
Growth
₹ 2199
3 users, 1 channel, 15k broadcasts/month
Connects 1 channel with 3 included users and no option to add more. Includes 15,000 broadcasts a month, 1,000 free automation triggers, 2 commerce or CRM integrations, and 250 free AI Co-pilot credits. Support is limited to 24×5 email.
Pro
₹ 4899
5 users included, unlimited broadcasts
Includes 5 users, with additional seats at ₹1,299 per user per month. Adds unlimited broadcasts, 2,000 free automation triggers, 5 integrations including HubSpot, 500 free AI Co-pilot credits, Astra AI agents, advanced chatbots, and 24×7 email and chat support.
Business
₹ 14799
5 users included, unlimited broadcasts with volume discounts
Includes 5 users, with additional seats at ₹2,199 per user per month. Adds unlimited broadcasts with volume discounts, 5,000 free automation triggers, unlimited integrations including Salesforce, 1,500 free AI Co-pilot credits, multiple WhatsApp numbers, a dedicated Customer Success Manager, and priority 24×7 support.
Wati Specifications
Get a closer look at the technical specifications and system requirements for Wati. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- android
- freelancers
- startups
- smes
- agencies
- enterprises
- live support
- tickets
Wati Videos
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Wati Comparisons
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Overall Wati Reviews
Here's our unbiased review of Wati. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.