What is Optimove?
Optimove is a customer data platform and relationship marketing hub headquartered in Tel Aviv, Israel, with additional offices including New York and London. It combines behavioral micro-segmentation, predictive analytics, and AI-driven journey orchestration so marketing teams can plan, execute, and measure multichannel campaigns across email, SMS, mobile push, web, WhatsApp, and ad networks from one platform. Its OptiGenie AI agents can also launch and adjust campaigns automatically based on results.
Optimove does not publish pricing or offer a free trial; costs are quoted individually based on the number of customer databases, contact volume, and modules selected. The platform holds ISO 27001 and SOC 2 Type II certifications and offers over 150 pre-built integrations along with iOS and Android SDKs for mobile engagement.
Key Features of Optimove
Here are the powerful features that make Optimove stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- AI-driven journey orchestration (Optimove Orchestrate)
- Continuous micro-segmentation into dynamic customer personas
- Predictive modeling for churn, lifetime value, and next-best-action
- Multichannel campaign execution across email, SMS, push, web, and WhatsApp
- Website and app personalization engine
- Gamification and loyalty program tools
- OptiGenie AI agents for autonomous campaign optimization
- 150+ pre-built third-party connectors
- iOS and Android mobile SDKs for push and in-app messaging
Optimove Pricing
Here are the pricing plans for Optimove. Choose the plan that best fits your requirements and budget.
Custom
Custom (contact sales)
Based on number of customer networks/databases and modules selected
Single custom-quoted plan; no published tiers, no free trial or free plan
Optimove Specifications
Get a closer look at the technical specifications and system requirements for Optimove. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- smes
- enterprises
- live support
- training
- tickets
Optimove Videos
Alternatives of Optimove
AlternativesExplore alternative software options that can fulfill similar requirements as Optimove. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.
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Optimove Comparisons
Compare Optimove with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Optimove Reviews
Here's our unbiased review of Optimove. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.