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Wix Logo Maker

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AI-powered online logo maker that generates custom logo designs from your business name and style

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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Not offered
  • Best for Freelancers, Startups, SMEs

What is Wix Logo Maker?

Wix Logo Maker (now also branded "Wixel") is a free online tool from Wix that lets business owners and creators design a custom logo without design experience. Users enter their business name, industry, and style preferences, and the tool's AI generates a set of logo suggestions with matching icons, fonts, and colors. Every generated design can be further customized in a drag-and-drop editor, adjusting layout, colors, fonts, and icons, or replaced with a professionally designed template.

Beyond the logo itself, the tool can generate a broader brand theme and preview the logo on mockups such as websites, business cards, and social profiles. Finished logos can be downloaded for free in standard formats like PNG and JPG, while paid plans unlock higher-resolution and vector (SVG) files, social media asset packs, business card designs, and bundles that combine the logo with a Wix website plan.

Key Features of Wix Logo Maker

Wix Logo Maker lists 9 documented features, including AI logo generator based on business name, industry, and style, Drag-and-drop logo editor for colors, fonts, icons, and layout and Library of professionally designed logo templates. The list below covers what the product does rather than how it is marketed.

  • AI logo generator based on business name, industry, and style
  • Drag-and-drop logo editor for colors, fonts, icons, and layout
  • Library of professionally designed logo templates
  • AI-powered custom icon generation
  • Multiple layout formats (horizontal, vertical, circular, icon-only, text-only)
  • Free downloads in PNG/JPG; SVG vector files on paid plans
  • Brand theme/Brand Kit generation from logo colors and fonts
  • Logo mockup previews on websites, business cards, social media, and merchandise
  • Bundled plans combining logo design with a Wix website

Wix Logo Maker Pricing

Wix Logo Maker lists 5 plans, starting free and running to $50.

Free

Free

Design and download a logo in standard resolution PNG/JPG at no cost

Basic (logo only)

$20

one-time

Commercial usage rights and standard logo files

Advanced (logo only)

$50

one-time

Full commercial rights, resizable SVG vector files, and social media logo files

Value (logo + website)

$11/month

Logo design, commercial usage rights, a free domain for one year, and a Wix website plan

Professional (logo + website)

$16/month

Adds resizable logo files, social media assets, and business card designs

Wix Logo Maker Specifications

Wix Logo Maker is available on web app. It has a free plan.

Deployment
  • Cloud Based
Billing cycle
One-time
Desktop
  • Web App
Languages
  • English
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
Support
  • Email
  • Live Support
Integrations
Integrates with the broader Wix platform (Wix website builder, Wix Brand Kit / Wix Studio tools)
Public API
No
Free trial
No
Free plan
Yes
Runs in browser
Yes
Customisable
Yes
Website
wix.com

Wix Logo Maker Videos

Wix Logo Maker Screenshots

Wix Logo Maker Comparisons

Side by side comparisons of Wix Logo Maker against 3 other AI Logo Generator Tools options listed here.

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Wix Logo Maker FAQs

Yes. You can design, customize, and download a logo in standard resolution PNG or JPG format at no cost. Paid plans unlock higher resolution, vector SVG files, and additional brand assets.

Yes. It uses an AI-driven design process that generates logo suggestions based on the business name, industry, and style preferences you provide, including an AI-powered icon generator.

Free downloads are available in PNG and JPG. Paid Advanced and Brand Plus plans add resizable SVG vector files suitable for print and merchandise.

Commercial usage rights are included starting with the paid Basic plan; the free tier is intended for personal preview and low-resolution use.

Yes. Wix offers combined logo-and-website plans (such as the Value and Professional plans) that include a logo design along with a Wix website plan and a free domain for the first year.

No. The tool is built for non-designers, offering AI-generated starting designs and pre-made templates that can be customized through a simple drag-and-drop editor.