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Leonardo AI

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The Creator-First Generative AI Platform

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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Available
  • Best for Freelancers, Startups, SMEs

What is Leonardo AI?

Leonardo AI is a creator-first generative AI platform built for producing images, videos, and editable visual assets at scale. Designed for artists, designers, marketers, developers, photographers, and animation teams, leonardo ai helps users turn simple prompts into polished visuals, refine outputs with precise editing tools, and upscale assets for professional delivery. Its standout value is the combination of high-quality image generation, motion tools, custom model training, and an API for business workflows, making it useful for both solo creators and enterprise teams. Whether you need concept art, marketing graphics, product mockups, social media content, or AI-driven video assets, leonardo ai provides a flexible suite that supports rapid ideation and production-ready results. With tutorials, team features, and trusted enterprise-grade security, it is especially appealing to users who want creative control without sacrificing speed or scalability.

Key Features of Leonardo AI

Leonardo AI lists 6 documented features, including AI Image Generation, Video Creation and Editing and Refinement. The list below covers what the product does rather than how it is marketed.

  • AI Image Generation
  • Video Creation
  • Editing and Refinement
  • Upscaling and Enhancement
  • Customization and Training
  • Business and Developer Tools

Leonardo AI Pricing

Leonardo AI lists 6 plans, starting free and running to $60.

Free

Free

per month

For casual creators exploring AI art, with public presets and basic quality settings.

Essential

$12

per month

Excludes tax. For daily hobbyists, with 8,500 fast tokens and 1 personal collection.

Premium

$30

per month

Excludes tax. For semi professionals, with unlimited relaxed generations, 10 personal AI models and top up tokens.

Ultimate

$60

per month

Excludes tax. For professional creators and small businesses, with unlimited relaxed image and video generation.

Teams Starter

$24

per seat/month

Excludes tax. Team plan shown at $72 per month for the default seat count, with 75,000 shared tokens and 225,000 bank capacity.

Teams Growth

$48

per seat/month

Excludes tax. Team plan shown at $144 per month for the default seat count, with 180,000 shared tokens and 540,000 bank capacity.

Leonardo AI Specifications

Leonardo AI is available on web app, Windows and macOS and has iOS, Android and macOS apps. It offers an API, has a free trial and has a free plan.

Deployment
  • Cloud Based
Billing cycle
Transaction
Desktop
  • Web App
  • Windows
  • macOS
Mobile
  • iOS
  • Android
  • macOS
Languages
  • En-us
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Training
  • Tickets
Integrations
Developer API; team and business workflows
Public API
Yes
Free trial
Yes
Free plan
Yes
Runs in browser
Yes
Customisable
Yes
Website
leonardo.ai

Leonardo AI Videos

Leonardo AI Screenshots

Leonardo AI Comparisons

Side by side comparisons of Leonardo AI against 1 other Digital Art Software option listed here.

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Leonardo AI FAQs

Leonardo AI is used to generate images, create AI-powered video content, edit visuals, upscale assets, and train custom models. It is especially popular for concept art, marketing visuals, social content, product mockups, and creative ideation.

Yes. leonardo ai offers team-oriented and enterprise-ready capabilities, including API access, collaboration options, and SOC 2 Type I and Type II accreditation. This makes it suitable for organizations that need secure, scalable creative production.

Yes, public pricing references indicate a free starting option, with Capterra listing Leonardo AI starting from A$0. However, paid plan details are not fully disclosed on the scraped website, so users should check the pricing page for the latest information.

Yes. One of leonardo ai’s key features is custom model training, which allows users to tailor outputs to a brand style, visual identity, or specific creative need. This is useful for consistent content production across campaigns.

Compared with tools like Midjourney, Adobe Firefly, and Canva, leonardo ai stands out for combining image generation, video creation, editing, upscaling, and model training in one platform. It is a strong choice for users who want more control and a broader creative toolkit.