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Heap

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Digital insights platform with automatic event capture for product analytics

Product Analytics Software Product Intelligence Software Web Analytics Software
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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Available
  • Best for Startups, SMEs, Agencies

What is Heap?

Heap is a product analytics platform, now part of Contentsquare following its acquisition completed in December 2023, known for its Autocapture technology that automatically records clicks, taps, form fills, and page views without manual event tagging. This lets teams retroactively analyze user behavior that occurred before an event was explicitly defined, reducing dependence on engineering resources for instrumentation.

Heap offers a free plan limited to 10,000 monthly sessions with six months of data history, plus Growth, Pro, and Premier paid tiers that add features like Sense AI, session replay, account-level analytics, and data warehouse integration. Heap does not publish exact paid plan prices; paid pricing is usage-based on sessions and quoted after installing the tracking snippet or contacting sales.

Key Features of Heap

Heap lists 8 documented features, including Autocapture of clicks, taps, form fills, and pageviews, Retroactive event analysis and Funnel, retention, and journey analysis. The list below covers what the product does rather than how it is marketed.

  • Autocapture of clicks, taps, form fills, and pageviews
  • Retroactive event analysis
  • Funnel, retention, and journey analysis
  • Session replay (add-on/higher tiers)
  • Chart customization and CSV exports
  • Data warehouse integration
  • Account-level engagement analytics
  • SSO on free and paid tiers

Heap Pricing

Heap lists 4 plans. One is free; the rest are quoted on request.

Free

Free

Up to 10,000 monthly sessions, 6 months data history

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Core analytics charts, unlimited enrichment sources, SSO

Growth

Custom (usage-based)

Estimate provided after installing tracking snippet

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Sense AI, unlimited users and reports, chart customization, 12 months data history, email support

Pro

Custom (usage-based)

3 projects included

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Account analytics, engagement matrix, report alerts, session replay add-on

Premier

Custom (usage-based)

Unlimited projects

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Data warehouse integration, behavioral targeting, dedicated CSM, region-specific storage

Heap Specifications

Heap is available on web app and has iOS and Android apps. It offers an API, has a free trial and has a free plan.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Tickets
Integrations
Salesforce, Segment, Snowflake, BigQuery, Slack, Contentsquare suite
Public API
Yes
Free trial
Yes
Free plan
Yes
Runs in browser
Yes
Customisable
Yes
Website
heap.io

Heap Videos

Heap Screenshots

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Heap FAQs

Yes, Heap has a free plan capped at 10,000 monthly sessions with 6 months of data history.

Heap does not publish fixed prices for Growth, Pro, and Premier plans; pricing is usage-based on sessions and provided after installing the tracking snippet or contacting sales.

Autocapture is Heap's technology that automatically records all user interactions like clicks, form fills, and pageviews without requiring manual event tagging.

No, Heap was acquired by Contentsquare, with the acquisition completed in December 2023; it now operates as part of the Contentsquare platform.

Session replay is available as an add-on or included depending on the plan tier.