Skip to content
SocialAtoZ

Fathom Analytics

Verified

Simple, fast, privacy-first website analytics with no cookie banners required

Web Analytics Software
–

Not yet rated. Be the first to review Fathom Analytics.

Visit website Request pricing Write a review
Fathom Analytics screenshot See all screenshots
  • Deployment Cloud Based
  • Starting price $45
  • Free trial Available
  • Best for Freelancers, Startups, SMEs

What is Fathom Analytics?

Fathom Analytics is a privacy-focused website analytics tool built as an alternative to Google Analytics. It does not use cookies and pseudonymizes visitor data, which means sites using it typically do not need a cookie consent banner under GDPR, CCPA, and PECR. The dashboard shows visitors, top pages, referrers, UTM campaigns, and events in a fast, simple interface, and the company states it never sells or shares customer data.

The service is hosted in Canada and the EU and offers a single script for tracking with a documented API. It is a fully paid product with no permanent free tier, but every plan includes the same core feature set, unlimited email reports, forever data retention, and email support from the Fathom team.

Key Features of Fathom Analytics

Fathom Analytics lists 10 documented features, including Cookieless, GDPR/CCPA/PECR compliant tracking, No cookie consent banner required and Real-time visitor dashboard. The list below covers what the product does rather than how it is marketed.

  • Cookieless, GDPR/CCPA/PECR compliant tracking
  • No cookie consent banner required
  • Real-time visitor dashboard
  • Custom events and ecommerce tracking
  • UTM campaign tracking
  • Automatic bot filtering
  • Analytics API access
  • Unlimited email reports and CSV exports
  • Uptime monitoring add-on
  • Data ownership with no third-party sharing

Fathom Analytics Pricing

Fathom Analytics lists one plan, at $45.

Fathom Analytics

$45

per month, up to 500,000 pageviews

Request pricing

Single plan priced by volume; this is the rate with the pageview selector on 500,000 per month, and the page also offers 100k, 2M, 10M and 25M or more steps. Paying yearly gives two months free, 50 sites are included, and data is retained forever. Extra site packs are a paid add on rather than a plan, so that figure is excluded.

Fathom Analytics Specifications

Fathom Analytics is available on web app. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
Support
  • Email
Integrations
WordPress, Shopify, Webflow, Squarespace, Zapier, Google Tag Manager
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
usefathom.com

Fathom Analytics Videos

Fathom Analytics Screenshots

Fathom Analytics screenshot 1

Used Fathom Analytics? Write the first review.

Fathom Analytics FAQs

No, Fathom does not offer a permanent free plan. It offers a free trial period before billing starts.

Fathom does not use cookies or track personal data in a way that identifies individuals, so most sites using only Fathom do not need a cookie banner, though local law requirements can vary.

Plans start at $45/month for up to 500,000 monthly pageviews and events, with higher tiers priced by traffic volume.

Fathom hosts data in Canada and the EU and states it does not sell or share website data with third parties.

Yes, the base plan includes up to 50 sites, with additional sites available in packs of 50 for $10/month.