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Cloudflare Web Analytics

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Free, privacy-first website analytics with no cookies or client-side tracking scripts required for tracking

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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Not offered
  • Best for Freelancers, Startups, SMEs

What is Cloudflare Web Analytics?

Cloudflare Web Analytics is a free analytics product from Cloudflare designed to give website owners core traffic metrics without compromising visitor privacy. It does not use cookies, localStorage, or fingerprinting techniques like IP address or user agent matching to identify individuals. It can be added to any website via a simple JavaScript snippet, regardless of whether the site otherwise uses Cloudflare, or enabled automatically for sites already proxied through Cloudflare.

The dashboard shows top hostnames, URLs, countries, status codes, and other traffic metrics, with tools to filter data and investigate traffic spikes. There are no paid tiers or usage limits for the Web Analytics product itself, though the dashboard's figures are based on a sampled percentage of page load events rather than a full census of traffic.

Key Features of Cloudflare Web Analytics

Cloudflare Web Analytics lists 8 documented features, including Cookieless, privacy-first tracking, No client-side state or fingerprinting and Simple JavaScript snippet installation. The list below covers what the product does rather than how it is marketed.

  • Cookieless, privacy-first tracking
  • No client-side state or fingerprinting
  • Simple JavaScript snippet installation
  • Top hostnames, URLs, and countries reporting
  • Status code and traffic spike monitoring
  • Real-time-style dashboard filtering
  • Works independently of using Cloudflare's proxy/CDN
  • No additional cost on any Cloudflare plan

Cloudflare Web Analytics Pricing

Cloudflare Web Analytics lists one plan, at Free.

Web Analytics

Free

No published usage cap for the JS-based analytics beacon

Included at no extra cost on all Cloudflare plans, including the free plan; DNS-proxy based analytics requires a paid Cloudflare plan

Cloudflare Web Analytics Specifications

Cloudflare Web Analytics is available on web app. It offers an API and has a free plan.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Languages
  • English
Built for
  • Freelancers
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Support
  • Email
  • Tickets
Integrations
Works with any website via JavaScript snippet, integrates with the broader Cloudflare dashboard and API
Public API
Yes
Free trial
No
Free plan
Yes
Runs in browser
Yes
Customisable
No
Website
cloudflare.com

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Cloudflare Web Analytics FAQs

Yes, it is free on all Cloudflare plans, including the free plan, when added via the JavaScript snippet.

No, the JavaScript beacon method works on any website regardless of whether it is proxied through Cloudflare; the DNS-based method does require a paid Cloudflare plan.

No, it is designed as a privacy-first tool that avoids cookies, localStorage, and fingerprinting.

The dashboard displays figures extrapolated from a sampled percentage of page load events rather than every single visit.

It shows top hostnames, URLs, countries, referrers, and status codes, along with tools to investigate traffic spikes.