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Sprinklr

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AI-native unified customer experience management platform for social media, marketing, customer service, and insights

Community Management Software Experience Management Software Social CRM Software Social Customer Service Software
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  • Deployment Cloud Based
  • Starting price Custom / Contact sales
  • Free trial Not offered
  • Best for Enterprises, Agencies

What is Sprinklr?

Sprinklr is a unified customer experience management (Unified-CXM) platform built for large organizations and enterprises. It brings together social media management, customer service, marketing campaign orchestration, and social listening/insights into a single AI-powered system, letting teams manage conversations and content across 30+ digital and social channels from one console.

The platform uses a shared AI engine and data layer across all its products, offering features like AI copilots, automated agents, sentiment analysis, and omnichannel contact center tools. Sprinklr serves major global brands such as Microsoft, Ford, Uber, and Samsung, and pricing is customized per organization through direct sales consultation rather than published self-serve tiers.

Key Features of Sprinklr

Sprinklr lists 10 documented features, including Social media publishing and scheduling across 30+ digital and social channels, Unified Agent Console for managing customer interactions from one dashboard and Social listening and competitive benchmarking (Sprinklr Insights). The list below covers what the product does rather than how it is marketed.

  • Social media publishing and scheduling across 30+ digital and social channels
  • Unified Agent Console for managing customer interactions from one dashboard
  • Social listening and competitive benchmarking (Sprinklr Insights)
  • Omnichannel contact center with conversational IVR and quality management (Sprinklr Service)
  • AI-powered Copilot for real-time conversational assistance
  • AI Agents for automating repetitive customer service and workflow tasks
  • Campaign orchestration and social advertising management (Sprinklr Marketing)
  • Employee advocacy and content marketing tools
  • Sentiment, intent, and urgency-based automatic message categorization
  • Developer APIs and platform integrations via Sprinklr Developer Portal

Sprinklr Pricing

Sprinklr lists 1 plan without published figures. Pricing is quoted on request.

Custom Enterprise Plan

Custom / Contact sales

Varies by organization size and modules selected

Request pricing

Sprinklr does not publish self-serve pricing tiers; pricing is quoted individually after a sales consultation and personalized demo, based on channels, modules (Social, Service, Insights, Marketing), and scale required.

Sprinklr Specifications

Sprinklr is available on web app and has iOS and Android apps. It offers an API.

Deployment
  • Cloud Based
Billing cycle
Yearly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Enterprises
  • Agencies
Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Integrations
Sprinklr offers a Developer Portal with APIs for building custom integrations, plus native connections across 30+ social and digital channels (Facebook, Instagram, X, LinkedIn, YouTube, WhatsApp, and more) and integrations with existing enterprise tech stacks for CRM, analytics, and workflow tools.
Public API
Yes
Free trial
No
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
sprinklr.com

Sprinklr Videos

Sprinklr Screenshots

Sprinklr screenshot 1

Sprinklr Comparisons

Side by side comparisons of Sprinklr against 3 other Social CRM Software options listed here.

Sprinklr
Sprout Social
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Sprinklr
Zendesk
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Sprinklr
Zoho Desk
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Sprinklr FAQs

Sprinklr does not publish fixed pricing. It uses a custom quote model where cost depends on the modules chosen (Social, Service, Insights, Marketing), number of channels, and organization scale. You need to request a personalized demo and quote from their sales team.

Sprinklr does not offer a public free trial or free plan on its official site. Access is provided through a sales-led demo and onboarding process rather than self-serve signup.

Sprinklr supports 30+ digital and social channels including Facebook, Instagram, X (Twitter), LinkedIn, YouTube, WhatsApp, and other messaging and review platforms, managed from a single Unified Agent Console.

Sprinklr is built primarily for large enterprises and global brands. Its pricing and feature depth are oriented toward organizations with complex, multi-team, multi-channel customer experience needs rather than small businesses or solo users.

Yes. Sprinklr provides a Developer Portal with APIs that let organizations build custom integrations and connect the platform with their existing technology stack.

Sprinklr Copilot is an AI assistant introduced with Sprinklr's next-generation AI capabilities that provides real-time conversational assistance to agents and marketers, working alongside AI Agents that automate repetitive customer service and workflow tasks.