Impartner
VerifiedEnterprise PRM and partner marketing automation platform for scaling channel ecosystems
See all screenshots - Deployment Cloud Based
- Starting price Custom
- Free trial Not offered
- Best for SMEs, Enterprises
What is Impartner?
Impartner is a partner relationship management (PRM) and partner marketing automation platform for companies running channel and ecosystem partner programs. It covers the full partner lifecycle, including recruitment, onboarding, training and certification, deal registration with CRM-synced pipeline visibility, and market development fund (MDF) management. Impartner also offers an AI layer called Aimi and prebuilt workflows for hyperscaler marketplaces such as AWS, Microsoft Azure, and Google Cloud, and serves large enterprise brands including Honeywell, Xerox, Siemens, and T-Mobile for Business.
Impartner sells four editions (Emerge, Ignite, Pro, and Enterprise), each adding modules like orchestration, business planning, and compliance management. None list public prices; buyers must request a quote, and add-on modules for marketing automation and training carry separate cost, making Impartner best suited to mid-size and larger organizations comfortable with a sales-led buying process.
Key Features of Impartner
Impartner lists 10 documented features, including Partner lifecycle management (recruiting, onboarding, activation), Deal registration and pipeline visibility synced with CRM and SCORM-enabled partner training and certification. The list below covers what the product does rather than how it is marketed.
- Partner lifecycle management (recruiting, onboarding, activation)
- Deal registration and pipeline visibility synced with CRM
- SCORM-enabled partner training and certification
- Market development fund (MDF) request and ROI management
- Partner business planning and goal tracking
- Tiering and program compliance management
- Aimi AI intelligence layer for partner revenue orchestration
- HyperscalerGTM workflows for AWS, Azure, and Google Cloud
- Reporting and analytics dashboards
- Partner marketing automation via the PRM+ module
Impartner Pricing
Impartner lists 4 plans without published figures. Pricing is quoted on request.
Ignite
Custom
Growing partnerships strategy
Adds Orchestration Studio and Partner Journey Automation
Pro
Custom
Scaling partner ecosystems
Adds Business Planning, Program Compliance Manager, Custom Objects
Enterprise
Custom
World-class partner programs
Fully customizable options tailored to enterprise requirements
Impartner Specifications
Impartner is available on web app. It offers an API.
- Deployment
- Cloud Based
- Billing cycle
- Yearly
- Desktop
- Web App
- Languages
- English
- Built for
- SMEs
- Enterprises
- Support
- Phone
- Training
- Tickets
- Integrations
- Salesforce, Microsoft Dynamics 365, HubSpot, Marketo, AWS, Microsoft Azure, Google Cloud
- Public API
- Yes
- Free trial
- No
- Free plan
- No
- Runs in browser
- Yes
- Customisable
- Yes
- Website
- impartner.com
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Impartner Comparisons
Side by side comparisons of Impartner against 3 other Partner Relationship Management Software options listed here.
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