Apptoto

Apptoto sends automated appointment reminders and confirmations by SMS, email and voice, alongside scheduling pages, two way business messaging, campaigns driven from a calendar or address book, reputation management and payments, with a Google Calendar add-on, web application and mobile apps.

Working from the calendar a business already keeps is the design decision that matters most and it removes the usual objection. Most reminder tools want to become the scheduling system, which means migrating everyone off Google Calendar or Outlook first, whereas reading the existing calendar means the tool can be switched on this afternoon and switched off without consequence.

Voice calls alongside SMS is worth noting because it fits an audience the industry often forgets. Older clients, and anyone whose appointment matters enough that a missed text is unacceptable, are reliably reached by a phone call in a way they are not by a message.

Metering on message credits rather than on appointments is the honest structure, since each SMS and voice call carries a real carrier cost, and Apptoto states messaging outside the United States and Canada halves the credits consumed. Overage delivery continues at a per message rate if allowed. A 14 day free trial is offered with no card.