What is Salesforce PRM?
Salesforce Partner Relationship Management (part of Salesforce's Partner Cloud) helps companies build personalized partner portals on Experience Cloud to manage resellers, distributors, and brokers. It covers deal registration and management, lead distribution, and channel analytics, and is designed to plug directly into a company's existing Salesforce data and workflows rather than operating as a standalone product.
Salesforce sells two partner licensing editions: Partner Relationship Management and the more advanced Partner Ecosystem Management, which adds partner enablement, loyalty management, account plans, and additional custom objects and APIs. Both require an existing Sales Cloud or CRM license and are priced per named member per month, billed annually. A separate Channel Revenue Management add-on handles incentive and rebate management.
Key Features of Salesforce PRM
Here are the powerful features that make Salesforce PRM stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.
- Experience Cloud-based branded partner portals
- Deal registration and management with approval workflows
- Channel/partner performance analytics and reporting
- Lead distribution and partner self-management of lead queues
- Personalized partner experiences by segment or tier
- Agentforce for Partners (AI, requires Flex Credits)
- Partner enablement content and training resources (Ecosystem Management)
- Account plans and custom objects (Ecosystem Management)
- Native integration with Sales Cloud and the broader Salesforce platform
Salesforce PRM Pricing
Here are the pricing plans for Salesforce PRM. Choose the plan that best fits your requirements and budget.
Partner Relationship Management
$25/month
per member, billed annually
Experience Cloud, deal management, channel analytics; requires a Sales Cloud or CRM license
Partner Ecosystem Management
$50/month
per member
Includes Partner Relationship Management plus partner enablement and loyalty management, account plans, more custom objects and APIs
Salesforce PRM Specifications
Get a closer look at the technical specifications and system requirements for Salesforce PRM. Find out if it's compatible with your operating system and other software.
- cloud based
- web app
- ios
- android
- smes
- enterprises
- phone
- live support
- training
- tickets
Salesforce PRM Videos
Alternatives of Salesforce PRM
AlternativesExplore alternative software options that can fulfill similar requirements as Salesforce PRM. Evaluate their features, pricing, and user feedback to find the perfect fit for your needs.
Partner marketing automation platform, rebranded as Structured, for through-partner campaigns
Unified partner management platform for PRM, MDF, co-sell, and channel marketing automation
Salesforce PRM Comparisons
Compare Salesforce PRM with other similar options available. Explore the key differences to see why it's the top choice for businesses and individuals.
Overall Salesforce PRM Reviews
Here's our unbiased review of Salesforce PRM. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.