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Follow Up Boss

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Real estate CRM for fast lead follow-up, routing, and team accountability.

Real Estate CRM Software Real Estate Marketing Software
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  • Deployment Cloud Based
  • Starting price $69
  • Free trial Available
  • Best for Freelancers, SMEs, Agencies

What is Follow Up Boss?

Follow Up Boss is a real estate CRM built for agents, teams, and brokerages, centering on lead organization and fast follow-up. It connects to over 250 lead sources including Zillow, Realtor.com, Facebook, and Google ads, then automatically routes leads, tracks them through Smart Lists, and triggers Action Plans for automated calls, texts, and emails.

Pricing is transparent and published, starting with the Grow plan at sixty nine dollars per user per month for individual agents, scaling to the Pro plan at four hundred ninety nine dollars monthly for ten users, and the Platform plan at one thousand dollars monthly for thirty users, with lower per-user rates on annual billing. All tiers include unlimited contacts, seven day a week phone and email support, and a fourteen day free trial, and higher tiers add unlimited calling, call recording, and AI powered lead prioritization.

Key Features of Follow Up Boss

Follow Up Boss lists 9 documented features, including Automated lead routing and distribution, Smart Lists for lead segmentation and Action Plans for automated follow-up sequences. The list below covers what the product does rather than how it is marketed.

  • Automated lead routing and distribution
  • Smart Lists for lead segmentation
  • Action Plans for automated follow-up sequences
  • Two-way texting and calling
  • Call recording and reporting
  • 250+ lead source and tool integrations
  • AI-powered lead prioritization and smart summaries
  • Team performance and lead source reporting
  • Mobile app

Follow Up Boss Pricing

Follow Up Boss lists 3 plans, from $69 to $1,000.

Grow

$69

per user/month

Request pricing

Monthly billing is used throughout; $58 per user per month billed annually. Calling can be added for $39 per user.

Pro

$499

per month

Request pricing

Includes 10 users, additional users $49 per month. $416 per month billed annually.

Platform

$1,000

per month

Request pricing

Includes 30 users, additional users $20 per month, with advanced team management and priority support. $833 per month billed annually.

Follow Up Boss Specifications

Follow Up Boss is available on web app and has iOS and Android apps. It offers an API and has a free trial.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Freelancers
  • SMEs
  • Agencies
Support
  • Email
  • Phone
  • Training
Integrations
Zillow, Realtor.com, Facebook Ads, Google Ads, and 250+ other lead sources and tools
Public API
Yes
Free trial
Yes
Free plan
No
Runs in browser
Yes
Customisable
Yes
Website
followupboss.com

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Follow Up Boss FAQs

Plans start at $69 per user per month for Grow, $499 per month for Pro (10 users included), and $1,000 per month for Platform (30 users included), with discounts for annual billing.

Yes, Follow Up Boss offers a 14-day free trial and requires no contracts or setup fees.

Follow Up Boss integrates with over 250 lead sources and tools, including Zillow, Realtor.com, Facebook, and Google PPC campaigns.

Pro includes unlimited calling and texting, call reporting, and advanced AI features for up to 10 users, while Platform adds teams within teams, priority support, and a dedicated success manager for up to 30 users.

Yes, AI is built into all plans, with more advanced AI capabilities like predictive lead prioritization available on Pro and Platform.