Plans and Pricing
Compare pricing of Google Analytics vs Compare with the following detailed pricing plan info. Google Analytics comes in 2 packages: Foundation, Strength. On the other hand, Compare has not provided information about its pricing.
Growth
Starts at $0, then $0.28 per 1,000 events after the first 1M free
Up to 20M monthly events, volume discounts available
Screenshot
Take a look at the below screenshots and seamlessly compare the user interface of Google Analytics and Mixpanel for better insights.
Features
Compare between Google Analytics and Mixpanel on their key features and functionalities to pick the right one for your business.
- Event-based tracking across web and app (GA4)
- Machine learning predictive metrics (purchase/churn probability)
- Explorations for custom funnels and free-form reports
- Free raw data export to BigQuery
- Native Google Ads integration
- Cross-device and cross-platform user journey tracking
- Customizable dashboards and audiences
- Analytics 360 enterprise tier with SLAs and unsampled data
- Funnel and retention analysis
- Behavioral cohorts and segmentation
- Session replay and heatmaps
- A/B testing and feature flagging
- Custom dashboards and saved reports
- Multi-touch attribution and campaign reporting
- Data governance and tracking plans
- Integrations with BigQuery, Segment, and reverse ETL tools
Additional Details
| Details | Google Analytics | Mixpanel |
|---|---|---|
| Languages | English | English |
| Country | United States | United States |
| API Available | ✔ | ✔ |
| Run On Mobile Browser | ✔ | ✔ |
| Free Plan | ✔ | ✔ |
| Customization | ✔ | ✔ |
| Support | Email, Phone, Tickets, Training | Email, Live Support, Tickets |
| Target Audience | Freelancers, Startups, SMEs, Agencies, Enterprises | Startups, SMEs, Agencies, Enterprises |
| Platforms | Web App | Web App |
| Subscription Plans | Yearly | Monthly |
| Deployment | cloud based | cloud based |