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Photoroom

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AI photo editor for instant background removal and e-commerce product photography

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  • Deployment Cloud Based
  • Starting price Free
  • Free trial Available
  • Best for Freelancers, SMEs, Agencies

What is Photoroom?

Photoroom is an AI-powered photo editing app focused on background removal and product photography. It lets users instantly remove and replace image backgrounds, generate AI backgrounds and virtual model shots, retouch and resize photos, and batch-process large volumes of product images for e-commerce listings. It is used heavily by online sellers, resellers, and small businesses to create marketplace-ready photos for platforms like Amazon, eBay, Etsy, and Shopify.

The product is available as a web app, iOS and Android mobile app, and via a developer API for programmatic background removal and image generation. Plans range from a free tier with limited monthly exports and watermarked images to paid Pro, Max, and Ultra subscriptions that unlock higher AI credit allowances, batch export limits, advanced AI tools such as Ghost Mannequin and Virtual Model, and priority support, plus a custom Enterprise tier for high-volume users.

Key Features of Photoroom

Photoroom lists 10 documented features, including AI background removal, AI-generated custom backgrounds and scenes and Batch photo editing and bulk background removal. The list below covers what the product does rather than how it is marketed.

  • AI background removal
  • AI-generated custom backgrounds and scenes
  • Batch photo editing and bulk background removal
  • Virtual Model and Ghost Mannequin for apparel product photos
  • AI Retouch to remove unwanted objects
  • Templates for social media and marketplace listings
  • Image resizing for specific e-commerce marketplace requirements
  • Brand kit for consistent product photo styling
  • Developer API for background removal and image generation
  • Shopify listing integration

Photoroom Pricing

Photoroom lists 5 plans. One is free; the rest are quoted on request.

Free

Free

~250 exports/month, watermarked images, not for commercial use

Pro

Not confirmed on official pricing page (third-party sources report approx. $12.99/month billed monthly, or approx. $7.50/month billed annually)

500 batch exports/month, unlimited white backgrounds, HD exports

Max

Custom/not published on official page at time of research

1,500 batch exports/month, advanced AI models, video generator

Ultra

Custom/not published on official page at time of research

4,000+ batch exports/month, scalable AI credits, x1/x2/x5/x10 tiers

Enterprise

Custom

200K+ images/year minimum, dedicated onboarding, SOC 2 Type 2 API

Photoroom Specifications

Photoroom is available on web app and has iOS and Android apps. It offers an API, has a free trial and has a free plan.

Deployment
  • Cloud Based
Billing cycle
Monthly
Desktop
  • Web App
Mobile
  • iOS
  • Android
Languages
  • English
Built for
  • Freelancers
  • SMEs
  • Agencies
Support
  • Email
  • Live Support
Integrations
Shopify listing integration is mentioned on paid plans; a developer API is available for custom integrations into other e-commerce and software platforms.
Public API
Yes
Free trial
Yes
Free plan
Yes
Runs in browser
Yes
Customisable
Yes
Website
photoroom.com

Photoroom Videos

Photoroom Screenshots

Photoroom Comparisons

Side by side comparisons of Photoroom against 3 other AI Background Remover options listed here.

Photoroom Reviews

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Photoroom FAQs

Yes, Photoroom has a free plan that includes a limited number of background removals and exports per month (around 250), but exported images include a Photoroom watermark and the free plan is not intended for commercial use.

Pro is aimed at solopreneurs and resellers and unlocks unlimited white-background exports, batch mode, and core AI tools. Max adds access to more advanced AI models, video generation, Shopify integration, and priority support. Ultra provides the highest AI credit allowances and batch export limits for scaling businesses, and comes in multiple tiers (x1, x2, x5, x10).

Yes, Photoroom offers a separate API product for background removal and AI image generation, priced per image (e.g. a Basic tier around $0.02/image and a Plus tier around $0.10/image), with startup discount programs available.

Yes, Photoroom is widely used for e-commerce product photography, offering batch background removal, resizing for specific marketplace requirements, ghost mannequin effects for clothing, and virtual model generation.

Photoroom is available as a web app at photoroom.com, as a mobile app for iOS and Android, and through an API for developers to integrate into their own applications.

Yes, some paid plans include a 7-day free trial that is automatically applied the first time you upgrade, according to Photoroom's help center.