Market Leader

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What is Market Leader?

Market Leader is a real estate marketing and CRM platform that pairs contact management with automated lead engagement tools. The CRM includes reminders, daily to-do lists, automated email and SMS drip campaigns, website visitor tracking, and a marketing library with more than 1,500 customizable templates. It integrates with MLS data, more than 40 lead sources, and Google and Microsoft 365 accounts.

The platform is included with the Market Leader Professional package and can be paired with a separate lead generation product that guarantees a set number of exclusive leads per month. A mobile app gives agents access to their contact database and push notifications for new leads. Market Leader does not publish exact pricing on its website; interested buyers must contact sales for a custom quote.

Key Features of Market Leader

Here are the powerful features that make Market Leader stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • Contact management with reminders and daily to-dos
  • Automated email and SMS drip campaigns
  • Website visitor and property-view tracking
  • Guaranteed exclusive lead volume (paired lead gen product)
  • Marketing library with 1,500+ customizable templates
  • MLS data and 40+ lead source integrations
  • Mobile app with push lead notifications
  • IDX-enabled website with MLS listing sync

Market Leader Pricing

Here are the pricing plans for Market Leader. Choose the plan that best fits your requirements and budget.

Professional

Custom

Individual agents

CRM bundled with the Market Leader Professional package; exact pricing requires contacting sales.

Professional for Teams

Custom

Teams

Team-oriented package building on Professional; exact pricing requires contacting sales.

Market Leader Specifications

Get a closer look at the technical specifications and system requirements for Market Leader. Find out if it's compatible with your operating system and other software.

Software Tagline :
Real estate CRM with guaranteed leads, drip marketing, and IDX websites
Deployment :
  • cloud based
Subscription Plan :
monthly
Desktop Platforms :
  • web app
Mobile Platforms :
  • ios
  • android
Language Support :
english
Target Audience :
  • freelancers
  • smes
  • agencies
Available Support :
  • email
  • phone
  • training
Integrations :
MLS data, Google, Microsoft 365, 40+ lead sources
API Available :
No
Free Trial Available :
No
Run On Mobile Browser :
Yes
Free Plan Available :
No
Customization Available :
Yes

Market Leader Videos

Market Leader Screenshots

Overall Market Leader Reviews

Here's our unbiased review of Market Leader. Discover how our team of experts rates its features, ease of use, customer support, and other aspects that contribute to its overall appeal.

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Market Leader Pros and Cons

Market Leader FAQs

No, exact pricing is not published on the Market Leader website; agents need to contact the sales team for a customized package quote.

Market Leader's lead generation product guarantees a set number of exclusive leads per month when paired with the CRM.

Yes, Market Leader offers a mobile CRM app for iOS and Android with push notifications for new leads.

The CRM includes contact management, automated drip campaigns, listing alerts, website tracking, and a marketing template library.

Yes, Market Leader integrates with MLS data to power IDX websites and listing alerts sent to leads.