KnowBe4

KnowBe4 provides security awareness training and simulated phishing, alongside inbound and outbound email security, incident response, an AI security agent and a risk manager. It publishes a large free tool set including phishing simulation, a phish alert button, password and domain spoof tests, and a ransomware simulator, and unusually for this market it publishes per seat pricing.

Publishing rates by seat band is the notable commercial choice. Security awareness training is nearly always quoted, which makes it hard for a mid sized organisation to know whether it is being charged fairly, and a visible ladder from 2.40 dollars per seat at 25 to 50 users down to under two dollars at larger bands gives a buyer a reference point before any call.

The free tools are a serious part of the strategy rather than a marketing gesture. A domain spoof test or an email exposure check produces a specific, uncomfortable finding about the buyer's own organisation, which is a far more effective argument for training budget than any brochure.

Separating a foundation tier from an advanced one at roughly 50 percent more reflects that most buyers start with compliance driven training and only later want behavioural measurement.